Digital Sales Manager

Job-ID: 2026973Category: Sales and AdvertisingLocation: Milwaukee, WI, United StatesWorkplace: On-siteSchedule: Full timePosted: 2026-08-26WISN-TV, the ABC affiliate in Milwaukee, WI is looking for a Digital Media Sales Manager to provide energized leadership for our digital sales programs. You have experience with new media and enjoy staying up to date with its evolution, understands digital marketing strategy and excels in a customer-focused team environment.Job ResponsibilitiesPrepare and implement individual advertiser account strategy including revenue goalsMeet with the local sales team, including group and individual meetings, to ensure their professional development and success with shared goalsIn partnership with the Local Sales Manager, lead weekly sales meetings; prepare and lead quarterly/annual sales planning meetingsEvaluate seller performance and provide feedbackBe a primary negotiator for the station on all digital business; review important sales proposals in advance to ensure client goals are achieved in a manner consistent with station sales guidelinesRespond to Request For Proposals (RFPs); meet client deadlinesMeet with clients to develop/strengthen business relationships; improve client retentionDevelop/strengthen business relationships with important station vendorsSupport local sellers in sales presentations to multiple points of contact with client/agency personnelDevelop and produce non-traditional revenue and new sales programsManage multiple expense budgets related to digital projectsWork in partnership with the Local Sales Manager and National Sales Manager to achieve shared and strategic goalsProvide training to Local and National sellersEnsure that all necessary sales presentations are comprehensive and available in advance of the selling windowMaintain current and accurate revenue forecasts by accountReview new insertion ordersExperience RequirementsHave a complete understanding of current digital marketing strategies including synergist values with other media.Understanding of pricing and inventory management principlesDissect an advertising Request For Proposal (RFP); identify important revenue opportunities, and prepare comprehensive and a winning responseProspect, meet with, and close business with new station clientsHave the skills to manage othersValid driver's license and reliable automobileRelated military experience will be consideredValue in ActionAt Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.BenefitsHearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.Medical | Dental | Vision401(k) matchingEmotional Wellness SupportPaid Time OffPaid Parental LeaveLGBTQ+ Health ServicesAdditional benefits to meet your and your family's needsAbout the companyHearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching nearly 25 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service. We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.