Digital & Radio Content Leader - WTMM
$45k - $55kTownsquare Media
Digital & Radio Content Leader - WTMM *This is a full-time, in-office opportunity. * Take Your Content Leadership Career to the Next Level: Are you a visionary content leader with a passion for building brands, growing audiences, and developing high-performing talent? At Townsquare Media Group, we're looking for a dynamic Digital & Radio Content Leader who thrives at the intersection of on-air creativity, digital storytelling, and team leadership . This full-time, in-office role, is perfect for a dynamic, ambitious, and proven talent with experience in radio and digital content. We're looking for a true 360-degree creator -someone who can entertain, inform, and inspire across radio, digital, social, and live events-while driving audience growth and revenue impact. You'll work closely with a collaborative local team and have the opportunity to grow with a digital-first media company built on strong local brands. This position reports to the Director of Content and holds full brand ownership of one station, including on-air performance and digital content creation. Why Townsquare Media? Townsquare is a media, entertainment, and digital marketing solutions company dedicated to serving small and mid-sized markets across the U.S. We own and operate 354 radio stations and more than 400 local websites across 74 markets-including trusted Albany stations. We combine the power of local media with best-in-class digital solutions to help businesses grow-offering everything from broadcast and digital advertising to SEO, web design, and programmatic marketing. What You'll Do: As the Digital & Radio Content Leader for WTMM, you'll be responsible for driving the vision, performance, and growth of the brand across on-air, digital, social, and live experiences . This is a hands-on leadership role where you will:
- Provide vision, leadership, and day-to-day management for one station brand
- Perform an engaging, entertaining daily on-air show
- Write and publish a minimum of two original articles per weekday air shift on the station website
- Collaborate with the Director of Content on initiatives to elevate brand quality, programming, and events
- Partner with the Market President and leadership team to build and maintain a positive, professional, high-performing culture
- Conduct regular strategy and coaching sessions with air talent, along with brainstorming sessions involving programming, leadership, and sales teams
- Work closely with sales leadership to generate revenue through programming, features, promotions, endorsements, digital platforms, and events
- Recruit, develop, and retain top on-air and digital talent
- Engage audiences daily across the station website, mobile app, and social media platforms including Facebook, X (Twitter), and Instagram
- Integrate digital and social content seamlessly into on-air programming
- Represent the station at live events, promotions, and partner appearances
- Communicate clearly and effectively across departments and with key stakeholders
- Creating and publishing original video content regularly, including social-first short-form video (Reels, TikTok, YouTube Shorts) and longer-form segments that grow your personal on-screen brand
- Prospecting and developing endorsement and influencer partnerships with local businesses, pitching yourself as a trusted community voice who can authentically promote products and services across on-air, video, and social platforms
- Participating in person in high-visibility community events, client meetings, and business functions as a station ambassador who builds relationships that translate into revenue
- 5+ years of full-time radio experience
- Demonstrated leadership ability with a track record of building successful brands or teams
- Proven, measurable success in audience growth and digital content performance
- Strong understanding of FCC rules and regulations
- Excellent written, verbal, and public speaking skills
- Comfort interacting with listeners, clients, and community partners in public settings
- Strong organizational, problem-solving, and prioritization skills
- Ability to multitask, meet deadlines, and perform under pressure
- Technical proficiency operating control boards, remote broadcast equipment, and related production tools
- High School Diploma (required)
- Valid driver's license, auto insurance, and vehicle (required)
- Competitive salary + bonus program
- 3 weeks PTO + 9 paid holidays
- Medical, Dental, Vision, and Pet Insurance
- 401(k) Retirement Plan
- Company-provided laptop
- Casual, high-energy work environment
- Opportunities for upward mobility within a growing media organization
- Company discounts
- Volunteer Time Off-give back to your community
- And much more...
Vacancy posted 2 days ago
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