Assistant Social Media Manager

Job Description

Job Description

Social Media Strategy & Campaigns

• Develop and execute creative social media strategies that align with our brand.
• Plan and manage campaigns to boost engagement, brand awareness, and sales.
• Stay on top of social media trends to keep our content fresh and exciting.

Content Creation & Management

• Shoot and edit video content for Instagram, TikTok, YouTube, Facebook, and/or X.
• Design graphics and promotional materials using Adobe Creative Suite (or similar tools).
• Write engaging captions, blogs, and posts that reflect our brand voice.
• Proofread everything to make sure it's on point and error-free.

Community Engagement

• Interact with our followers—reply to comments, answer DMs, and spark conversations.
• Grow and engage our social media communities with meaningful content and interactions.
• Work with influencers, brand ambassadors, and partners to expand our reach.

Analytics & Optimization

• Track and analyze key performance metrics, including engagement, reach, and conversions.
• Create reports and offer insights on what’s working and what needs improvement.

Requirements

Experience: Experience with social media and content creation.

Skills:

• Strong storytelling, writing, and creativity.
• Proficiency in graphic design and video editing (Adobe Suite, Canva, Final Cut Pro, etc.).
• Knowledge of social media platforms, including YouTube, Instagram, Facebook, TikTok, and/or X.
• Experience running social media campaigns.
• Ability to juggle multiple projects at once.

Must be available to attend in-person events, including at least the following:

• Southern Fried Gaming Expo, Atlanta, GA - June 20-22, 2025
• Southeast Gaming Exchange, Greenville, SC - July 18-20, 2025
• Playthrough, Raleigh, NC - Oct 4-5, 2025
• Florence Esports Festival, Florence, SC - Nov. 8-9, 2025
• Other events may be added throughout the year

Benefits

• Competitive salary
• Paid travel/hotel for mandatory events
• Experience building a social media resume