Sr. Influencer Coordinator

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Sr. Influencer Coordinator based in the United States. This hybrid opportunity is ideal for a creative, organized influencer marketing professional who knows how to build authentic creator relationships and deliver impactful campaigns. You will manage influencer initiatives from creator discovery and outreach through campaign execution, content review, and performance reporting. Working across TikTok, Instagram, and YouTube, you will identify emerging talent, develop compelling briefs, and coordinate product gifting, deliverables, budgets, and timelines. You will also help bring the brand to life through in-person creator events and support localized strategies for new audiences and markets. Collaborating closely with social, brand, paid media, and PR teams, you will connect creator content to broader marketing objectives. This role offers the opportunity to combine creative judgment, analytical thinking, and relationship-building skills within a fast-growing, collaborative team. Accountabilities - Research, identify, and evaluate creators across TikTok, Instagram, and YouTube, considering audience relevance, engagement, content quality, and campaign objectives rather than relying solely on follower counts. - Build and maintain strong relationships with existing and prospective creators, fostering authentic partnerships and expanding reach into new audiences. - Manage influencer campaigns from initial concept through final reporting, including creator outreach, briefing, deliverables, product gifting and seeding, content review, posting schedules, and payments. - Develop clear, engaging creative briefs that communicate campaign goals while allowing creators to maintain their individual voices and authentic content styles.

- Review creator content and provide constructive feedback that strengthens quality, brand alignment, and campaign effectiveness without compromising creative authenticity. - Maintain accurate campaign trackers covering budgets, timelines, deliverables, creator communications, and performance to ensure projects stay organized and on schedule. - Analyze campaign results, including reach, engagement, earned media value, and affiliate codes or links, and prepare clear, actionable performance recaps for leadership. - Plan, coordinate, and attend monthly creator activations and events in Los Angeles, ensuring creators feel welcomed, supported, and engaged throughout the experience. - Contribute to localized creator marketing strategies for new markets, including Spanish-speaking audiences, to increase brand awareness, engagement, and customer acquisition. - Collaborate with social media, brand marketing, paid media, and public relations teams to integrate influencer content into broader marketing initiatives. - Monitor creator trends, pop culture, platform developments, and emerging tools to identify new opportunities and recommend innovative campaign ideas. - Support creator negotiations and partnership logistics, helping maintain productive relationships with creators and their representatives. Requirements: - 2–4 years of experience in influencer marketing, creator partnerships, social media, talent relations, public relations, or a closely related field. - Strong working knowledge of TikTok, Instagram, and YouTube, including platform-specific content formats, audience behaviors, and engagement trends. - Experience coordinating influencer campaigns and managing multiple creators, deliverables, schedules, and deadlines simultaneously. - Ability to analyze campaign performance data, prepare campaign recaps, interpret key metrics, and communicate insights clearly to stakeholders.