Senior Data Analyst
$73.15k - $96.2kPublicis Groupe
Overview Qualifications & Responsibilities: The Analytic Consulting Group partners with internal and external clients and data providers, leveraging predictive analytics and advanced statistical techniques to drive strategic thought and effective decision making. The Sr. Data Analyst helps support all aspects of analytic initiatives from conception to completion. Responsibilities Produce dashboards with Excel, Tableau, or other tools to provide routine reporting to clients and internal stakeholders, covering program performance/business impact and activity monitoring to detect execution errors. Analyze the delivery and performance of digital marketing channels. Use Databricks, SQL, Python, PySpark, Excel, and other tools to conduct analysis of a client’s relationship marketing programs. In collaboration with other team members, design and execute ad hoc analyses to answer questions about program performance. Collaborate with internal and external stakeholders to manage data logistics—including data transfers, understanding data structures, business rules, etc.—to enable project execution. Contribute to client‑facing deliverables, presenting and explaining the results of analyses, and providing appropriate strategic and tactical recommendations. Appropriately account for the timeliness and quality of all assignments. Perform QA/QC on data and report outputs to ensure accuracy. Manage multiple projects concurrently. Minimum Qualifications Minimum 2 years of experience in marketing analytics field. Minimum 2 years of hands‑on experience using Databricks, SQL, Python, and PySpark in an analytics environment. Proficient in Tableau or a similar data visualization tool. Solid planning, priority setting, and project management skills with experience managing multiple projects concurrently. Excellent verbal and written communication skills. Success in developing relationships within and across functional teams (including statistical, technical, and marketing resources). Highly motivated and collaborative. Strong technical skills. Acute attention to detail (QA/QC). Effective organization and time‑management skills. Desirable Qualifications Advanced degree (Master’s) in Statistics, Economics or other quantitative discipline. Ability to use additional data/statistical tools: Python, R, etc. Support implementation of business intelligence and marketing automation solutions. Strong understanding of data hygiene, merge/purge, and transformation processes. Translate campaign requirements and implement SAS code that interfaces with proprietary data orchestration tools for client data processing. Proven analytical and problem‑solving abilities; ability to quickly discern the most relevant facts and recommend the quickest, most practical, and safest approach to resolving an issue with a program. Attention to detail and strong logical/analytical skills with a keen ability to anticipate and avoid problems. Ability to effectively manage, prioritize, and execute several tasks at once within project deadlines. Able to decompose and solve problems at the appropriate level within the system, keeping in mind the higher‑level structures and their requirements and dependencies with adjoining subsystems. Benefits Monetary assistance and support for Adoption, Surrogacy and Fertility. Monetary assistance and support for pet adoption. Employee Assistance Programs and Health/Wellness/Comfort reimbursements. Tuition Assistance. Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more. Matching Gifts programs. Flexible working arrangements. 'Work Your World' Program encouraging employees to work from anywhere; Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility). Business Resource Groups that support multiple affinities and alliances. Equal Opportunity Employer Publicis Digital Experience is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. You must be work authorized in the United States on a full‑time basis without the need for employer sponsorship now or in the future. The Company cannot offer employment to F‑1 (student) visa holders who require employer sponsorship in the future or cannot work now on a full‑time basis. To request accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. Compensation Range USD $73,150.00 – USD $96,200.00 per annum. Pay may vary based on skills, qualifications, and experience. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan and may qualify for our 401(k) plan after eligibility criteria are met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401(k), and paid time off. Application deadline for this posting is 8/3/2026. #J-18808-Ljbffr
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