CRM Marketing Specialist

CRM Marketing Specialist

Immediate need for a talented CRM Marketing Specialist. This is a 06 months contract opportunity with long-term potential and is located in Plano, TX (Onsite).

Job ID:26-20655 Pay Range: $50 - $52/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).

Key Responsibilities:

• Run weekly governance council meetings and collaborate with cross-LOB and cross-functional teams to coordinate CRM campaigns and ensure consistency in messaging and execution.
• Assist in monitoring campaign performance and provide insights to optimize CRM strategies.
• Support the implementation of CRM best practices and ensure compliance with internal policies and external regulations by maintaining the CRM playbook in confluence.
• Assist in managing Statement of Work (SOW) renewals with vendors to ensure continuity of CRM-related services, handle administrative responsibilities for Tech Centralization.
• Review and analyze CRM data to identify trends and recommend improvements for campaign effectiveness.

Key Requirements and Technology Experience:

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 4-6 years of experience in marketing, CRM strategy, or a related field.
• Experience with one or more B2C digital marketing platforms (e.g. Adobe, Oracle, IBM) and data analysis tools (e.g., Excel, Tableau).
• Excellent communication and collaboration skills.
• Deep understanding of the marketing technology stack, including marketing automation, email service providers and CRM.
• Excellent presentation skills; ability to communicate your ideas and convince an audience using data and visual storytelling.
• Strong analytical skills with the ability to interpret data and provide actionable insights.

Our client is a leading IT Industry and we are currently interviewing to fill this and other similar contract positions.