Sales Market Development Vice President
Becton Dickinson & Co
We are the people who give possibilities purpose
BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job Description
Own the creation and execution of the national 1099 reseller strategy. ?
Design and implement the end-to-end?1099 indirect sales model, transitioningSurgiphorfrom a direct to indirect footprint.?
Define the?structure, segmentation, and coverage model?for 1099 resellers across Orthopedic, Plastic, and Wound Care segments.?
Establish scalable standards for?recruitment, onboarding, contracting, training, performance management, and exit criteria.?
Build a?consistent national contracting strategy?that aligns incentives, expectations, compliance, and payout structures across all 1099 partners.?
Serve as the single point of strategic ownership for the 1099 reseller ecosystem.?
Ensure all 1099 partners are fully enabled, productive, and aligned to BD expectations.?
Develop and oversee?training requirements and certification standards?for all contracted 1099 resellers.?
Partner with?Platform Sales and Marketing leaders?to align messaging, education, selling tools, and launch readiness.?
Support and review?NSM / SSM training content?to ensure alignment with the indirect model.?
Establish ongoing?performance governance, including expectations for activity, coverage, and results.?
Assist?in planning and executing?physician education and training programs, where aligned with the reseller model.?
Drive disciplined commercial execution through indirect channels.?
Lead execution of?new product launches, clinical programs, and promotional initiatives through 1099 partners.?
Ensure successful promotion of?BD Surgery product portfolios?within key accounts, IDNs, and GPO-aligned accounts.?
Collaborate with Area Vice Presidents, National Accounts, and field teams to?identify?and execute?priority sales initiatives.?
Represent BD Surgery at?industry trade shows and key national forums, as?appropriate.?
Own financial rigor for the indirect business.?
Develop and deliver?monthly, quarterly, and annual revenue forecasts?for the 1099 channel.?
Partner closely with?Sales Leadership and Finance?on revenue planning, modeling, and risk assessment.?
Support BD assessments and sales modeling activities to ensure forecasts are?challenging, achievable, and transparent.?
Maintain accountability for?sales budgets and expense management, ensuring P&L discipline.?
Ensure incentives and operations support sustainable performance.?
Partner with AVPs, Finance, HR, and Sales Operations on the?design and execution of commission and compensation plans?for indirect sellers.?
Align payout mechanics, contract terms, and governance processes to ensure?clarity, fairness, and compliance.?
Champion?commercial rigor and process excellence, including cadence management and?SalesForce?discipline.?
Protect BD, patients, and partners through disciplined compliance.?
Ensure full adherence to?BD policies, quality systems, regulatory requirements, and complaint reporting processes.?
Maintain strong knowledge of?billing, reimbursement, and regulatory dynamics?affecting the 1099 channel.?
Demonstrate unwavering commitment to?patient safety, product quality, and ethical commercial conduct.?
Build a high-integrity, performance- driven indirect culture.?
Partner with the VPGM to?define strategy, set vision, and deploy tactics?aligned to growth?objectives.?
Drive adoption of the?ONE BD Mindset?across all indirect partners.?
Foster an?inclusive, accountable, and winning culture?among 1099 resellers and internal stakeholders.?
Lead through influence, credibility, and partnership rather than direct authority.?
Experience Required:
Bachelor's degreerequired;MBA or advanceddegree is preferred.
Minimum of 10 yearsprogressiveMedTech/Medical Device Sales experience, including leadership roles supporting procedural environments (OR,Cath Lab, Special Procedures).
Minimum of5yearsexperiencebuilding and leading indirect or 1099 sales organizations, including contracting, onboarding, enablement, performance management, and payout governance.
Minimum of 5yearssenior commercial leadership experience managing large, complexsalesteams or channels.
Proven record of delivering sustained revenue growth, forecasting accuracy, and disciplined commercial execution.
Strong executive presence with exceptionalnegotiation, communication, problem-solving, organizational,presentationand leadership skills.
Passion for developing talent and buildinghigh-performing, inclusive teams.
Demonstrated ability to lead through influence in matrixed and indirect environments.
Strategic thinker with strong commercial judgment and the ability to translate strategy into execution.
Highly organized,results-orientedleader capable of managing multiple priorities in afast-pacedenvironment.
Analytical mindset witha track recordof using insights and data to drive better business decisions.
Strong time management skills withanability tomaintainnumerouspriorities and meet established deadlines.
Self-motivated, takes onadditionalresponsibilities, and handles priorities with minimal direction.
Seasoned judgmentacquiredthrough organizational experience and achievements applying innovative sales principles.
Ability to travel around 75%domestically;additionalinternational travel could berequiredon occasion (less than 10% of the time), to include multiple overnight trips.
Why Join Us?
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you'll discover a culture in which you can learn, grow and thrive.
We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.
To learn more about BD visit .
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
Required Skills
Optional Skills
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Primary Work Location
USA RI - Warwick
Additional Locations
Work Shift
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
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