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Assoc. Director, Marketing Comms/Channels

$142.4k - $224.1k

Merck Sharp & Dohme (MSD)

Job DescriptionAbout Content Accelerator and Global Content Marketing TeamsThe Content Accelerator is within the Human Health Organization. The overall organization mission of the Content Accelerator is to accelerate our commercial transformation, with a focus on modernizing content creation for our launches to enable a competitive advantage across global markets. We strive to drive innovation, growth and productivity enabled by emerging technology and data. Our role is to work with colleagues across the world with the goal of doubling the speed, impact, and efficiency of our customer engagement over the next three years.The RoleThis role in Global Content Marketing will be focused on supporting launch brands. Day-to-day responsibilities focus on brand building, creative development, communication strategies, and leading the development of core content (promotional and medical ed) for HCPs and HCCs aligned with the commercial strategy and desired customer experience for key global brands.Additional key responsibilities will include: Strategic partner and Content Expert to Global Brand Team, ensuring strategy realization during launch lifecycleLeads core content creative executionefforts from briefing creation (Workfront), content development and management (tools/technology enhancements), Medical Legal Review (PRT) and compliant content accessibility & storage (DAM)Embraces and implements technology advances to drive further content creation efficiencyCo-manage and provide oversight in day-to-day agency relationships specific to core content creation (timelines, consolidated direction, scope support)Partner with Content Accelerator Agency Team for AOR escalationsConsultative partner to development of Branding & Campaign Implementation Guidance ensuring brand consistency and standardization (supporting scalability)Collaborates to ensure ELMs/HHI have access to globally-developed core strategic content, tools and technology for seamless re-use; executes governance plansIdentifies and creates content to support Global Congress efforts for launch lifecycle, sharing recommendations with GHQ marketing stakeholdersManages content lifecycle during launch/post-launch period (global content renewals, updates, retirement)Model the Content Accelerator vision through rapid adoption of AI enhancementsConsultant to Global Brand and Content Accelerator Teams providing input, guidance, updates and validation to operating model principles and structureThe candidate will ensure all activities are in full compliance with appropriate regulations and company policies.Position Qualifications:Education Minimum Requirement: Bachelor’s Degree required. Advanced degree preferred.Required Experience and Skills**: Demonstrated experience in digital marketing execution, digital media planning and customer analyticsMinimum of 5 years of combined experience in pharmaceutical or healthcare industry marketing/digital marketing/market support/sales functionsAstute business and analytical skills with the ability to synthesize complex scientific data into medical education/promotion content story developmentAbility to translate complex scientific principles into simple and impactful consumer communicationsStrong knowledge of marketing principles, such as L3 NextPrior success leading cross-functional teamsAgency/vendor management experienceStrong project management and interpersonal skillsPreferred Experience and Skills:Therapeutic knowledge of pharma, vaccines, or other therapeutic areas that require complex scientific understandingProduct/New Indication/Market event launch experienceExperience and demonstrated leadership working with key marketing stakeholders, and country contactsExperience with Veeva PromoMatsCreative thinking / problem-solving skills / story-telling expertiseAbility to communicate proactively and effectivelySelf-motivated; hands-on approach to workPractical knowledge of agile methodology and frameworks with experience working in global cross-functional teamsStrong strategic thinkingExperience using analytics to measure and optimize digital initiatives/campaignsRequired Skills: Adaptability, Agency Management, Agency Relationships, Brand Alignment, Brand Communications, Brand Development, Brand Management, Brand Strategy, Business Marketing, Campaign Development, Content Creation, Cross-Functional Project Management, Cross-Functional Teamwork, Digital Marketing, Healthcare Marketing, Innovation, Marketing, Marketing Analytics, Marketing Automation, Marketing Channels, Marketing Communications Planning, Marketing Content Strategy, Marketing Management, Rebranding, Strategic ThinkingPreferred Skills: Current Employees apply HERECurrent Contingent Workers apply HEREUS and Puerto Rico Residents Only:Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:EEOC Know Your RightsEEOC GINA Supplement​We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.Learn more about your rights, including under California, Colorado and other US State ActsThe salary range for this role is$142,400.00 - $224,100.00This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee’s position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at .You can apply for this role through (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance OrdinanceLos Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring OrdinanceSearch Firm Representatives Please Read Carefully Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. Employee Status: RegularRelocation:No relocationVISA Sponsorship:NoTravel Requirements:10%Flexible Work Arrangements:HybridShift:Not IndicatedValid Driving License:NoHazardous Material(s):N/AJob Posting End Date:09/10/2026*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date. SummaryLocation: USA - New Jersey - Rahway; USA - Pennsylvania - North Wales (Upper Gwynedd)Type: Full time

Vacancy posted 4 days ago
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