RESTAURANT CATERING COORDINATOR
Potbelly
Own Catering. Drive Sales. Grow the Brand.
This is not a single-shop role. This is a market-facing leadership position across all our locations.
We are looking for someone who can take full ownership of catering, local sales, and marketing. Someone who builds relationships, brings in business, and turns every opportunity into repeat customers.
You will be the face of our brand in the community. Working with schools, offices, events, and local organizations. Creating partnerships. Driving catering orders. Building a strong pipeline.
This role rewards performance.
You get a base salary plus 10% commission on every catering order you bring in. The more you build, the more you earn. No ceiling.
This is for someone who:
- Thinks like an owner
- Is comfortable selling and networking daily
- Knows how to turn conversations into revenue
- Wants control over their income
If you want a role where effort directly drives earnings and impact, this is it.
You bring the business. You own the growth.
Job Title: Associate-Catering Coordinator
Location: In Field, Shop Level
Reports to (Title): General Manager
Job Level: Part-Time
Job Band: Nonexempt
Travel Requirements: Rarely
General Description
The Catering Coordinator manages and organizes the backline business, driving sales through building relationships with local businesses, current customers and new prospects. Leads sales efforts, planning, organizing and coordinating all aspects of daily Catering and Backline orders. Aggressively canvasses Neighborhood to identify new business while maintaining existing business. Leads daily sales efforts to increase revenue for Catering and Back-Line orders.
Focus
Responsibilities
In addition to following standard Company operating policies and procedure, accountabilities include:
People
- Works directly with General Manager (GM) to determine sales road map and sales goals with guidance of Catering Sales Team
- Supervises backline operations to ensure all associates are POP compliant
- Ensures all backline orders are complete and catering checklist/order verification forms are utilized
- Collaborates with GM to discuss daily, weekly, monthly sales goals and sales opportunities
- Acts as a mentor/trainer for associates training on backline operations, ATO, and sales effectiveness
- Assigns/deploys and coordinates delivery drivers for each order
- Coordinates associates to assist in backline peak duties
Customers
- Sends "Thank You" notes and performs daily call backs/call aheads on all catering orders
- Handles and resolves customer complaints/accolades
- Ensures catering collateral is displayed and stocked in the shop at all times
- Owns the delivery trade area for the shop and actively follows it
- Manages capacity for backline based on staffing while maintaining food quality standards and order accuracy
- Manages all house accounts including database of ATO and payments
- Works weekly with DM to discuss sales successes and to update Sales goals
Sales
- Strives to meet/achieve sales goals/targets; communicate results daily with GM
- Actively participate in targeted canvassing, account maintenance calls, and correspondence with customers to drive backline sales
- Responds in a timely manner to Customer Catering quotes via email
- Familiar with current PTD backline sales and records daily
- Monitors backline sales trends current year and prior year
- Communicates backline sales trends and results to team in weekly manager meeting
- Consistently update order-tracking and generate sales leads
Profit
- Asks for the business-ensures we are actively pursuing all opportunities to drive catering/backline sales
- Ensures all catering "sides" and utensils are provided using the Catering Condiment Wheel as a tool to determine amount of product to supply
- Verifies all backline orders are 100% accurate before being delivered to the customer
- Monitors/Listens that all associates answering phones and taking orders are suggestive selling extras and sides
Accountability
- Key Leadership Traits for this role:
- Knows how and successfully grows our sales/business profitably
- Has excellent communication skills including active listening and the ability to ask great questions
- Has the initiative to solve problems and to get things done correctly and on time
- Has humility and self confidence
- Possesses an extremely strong work ethic
Other Job Responsibilities
- Other Associate position duties when assigned as outlined in Company Associate job description, such as preparing quality finished products at various stations, complying with health and food safety standards, restocking items, cleaning, operating the cash register, answering the phone, providing great customer service, and following Company policies and procedures.
- Other duties as assigned
Essential Physical Functions
- Ability to stand/walk a minimum of 4 hours or as needed
- Must be able to exert well-paced and frequent mobility for periods of up to five hours or as needed
- Be able to lift up to 10 pounds frequently, 50 pounds occasionally
- Will frequently reach, feel, bend, stoop, carry, finely manipulate and key in
- Work in warm and cool environments, indoors (95%) and outdoors (5%)
- Work in higher levels of noise from music, customer and employee traffic
- Must be able to tolerate potential allergens: peanut products, egg, dairy, gluten, soy, seafood and shellfish
Experience, Education and Behaviors
- Must represent Company Values
- Minimum educational requirement: High School degree
- Strong Sales skills to increase catering/backline revenues
- Strong multi-tasking skills, detailed oriented, goal oriented and possess excellent Customer Service skills
- Must be confident, self-motivated and ambitious
- Must be able to work in a fast-paced environment and have a sense of urgency
- Ability to work as a team-player and be a Top Performer
- Strong verbal/written communication skills
- Strong computer skills; proficient in Microsoft Word, Excel, Outlook
- Maintain Professional demeanor/Professional Appearance
- Portray Positive Energy at all times with team and customers
- Must have strong training skills
- Strong desire to learn and develop all station skills to be a role model in aspects of production
- For Illinois employees, all employees are required to become food safety certified within 30 days of employment. Failure to do so will result in termination of employment
You are applying to work with a franchisee of Potbelly Corporate. If hired, the franchisee will be your only employer. Franchisees are independent business owners who set own terms of employment, including wage and benefit programs, which can vary between franchisees.
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