Senior Copywriter
Starcom Mediavest Group Germany Gmbh
Company Description CoLab is a fully integrated, cross-discipline team that provides best-in-class services in a fluid and modular way. With our clients at the center, we create brand movement at the speed of people's lives by connecting real-time data with world-class creative, content, and media in service of growth and Return on investment. CoLab is a "Power of One" solution, encompassing data, media, and production. By drawing from across the vast Publicis Groupe network, we are uniquely positioned to deliver innovation and specialized skills to our clients, as well as enriching opportunities and inclusive benefits to our employees. We pride ourselves on combining the atmosphere of a startup company with the stability and experience of a global leader. Job Description As a Senior Copywriter within CoLab, you'll serve as a brand steward, delivering high-quality, strategically aligned content across a range of media. With 2-4 years of experience, you bring creative consistency, conceptual strength, and a deep understanding of brand voice and audience needs, and the HCP perspective. As a collaborative partner, you work seamlessly across Account, Strategy, Editorial, and Project Management teams to develop cohesive, audience-centric content. You'll lead projects of moderate scale and help shape the creative direction of the team-all while contributing to a culture of inclusivity, collaboration, and excellence. Responsibilities
- Oversee branded and unbranded content creation to ensure message consistency across tactics
- Write clear, concise, accurate, and well-organized copy across formats and audiences, using AI responsibly
- Accurately annotate projects for fact-checking without supervision
- Pivot writing style and voice to suit different clients, brands, and audiences
- Partner with Editorial to ensure clean, accurate content
- Bridge creative approach with client Medical and Legal requirements
- Lead concept development with strong understanding of brand and audience
- Present ideas clearly and professionally, adapting to feedback in real time
- Manage multiple projects independently under tight deadlines
- Provide mentorship and feedback to junior team members
- Participate in performance discussions and support team development
- Communicate clearly to ensure timely, high-quality delivery
- Begin managing up by ensuring work is reviewed at key milestones
- Identify upsell opportunities within projects
- Encourage a sense of belonging and support a respectful team dynamic
- Handle emotionally charged situations with confidence and professionalism
- Champion the team's creative purpose and contribute to its evolution
- BA/BS degree with coursework emphasis in English, journalism, communications, or a science preferred
- Must have pharmaceutical and oncology advertising experience
- 2-4 years of experience in a copywriting or related creative role in medical writing
- HCP experience is required
- Proven ability to write and lead across a range of media and formats
- Strong conceptual thinking, presentation and AI skills
- Ability to manage multiple projects simultaneously, with confidence and effectiveness in client-facing interactions
- Excellent collaboration, communication, and time management skills
- Commitment to team values, creative excellence, and inclusivity principles
- Respectful, inclusive, and emotionally intelligent team player
- Demonstrated ability to contribute to a positive team culture and align with CoLab's values
- Global market experience is a plus
- Client-facing experience is a plus, with the ability to confidently engage with clients, contribute to meetings, and address questions and feedback with appropriate support
- Previous experience working within a holding company structure is preferred, with an understanding of cross-functional collaboration and complex stakeholder environments
Vacancy posted more than 2 months ago
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