Market Development Manager (Camponero) - Metro New

Job Description:

ROLE SUMMARY

The Market Development Manager, known as a Camponero, is a fully field-based commercial role responsible for managing and strategically growing Vinarchy's business across an assigned U.S. territory — specifically, the Metro New York/Brooklyn territory. Working closely with distributor partners, key customers and cross-functional Vinarchy teams, the Camponero will deliver revenue, distribution, display and by-the-glass objectives through influential leadership and best-in-class market execution.

As one of Vinarchy's Camponeros — our friends in market — this role will build trusted relationships, champion our brands and create strong connections across the trade.

KEY RESPONSIBILITIES
The Camponero will lead day-to-day execution across the assigned territory, driving an outsized Vinarchy brand presence in both On- and Off-Premise channels. This position requires 100% in-market presence and regular engagement with distributor teams, key accounts and brand activation activity.
p 3 — Paste these responsibility bullets
-Achieve revenue, distribution, display and by-the-glass targets jointly aligned by The Hive Regional Director & Trade Marketing Manager and Vinarchy Regional General Sales Manager.
-Drive Vinarchy brand presence across On- and Off-Premise channels by converting opportunities into Pictures of Success (PICOS), including new PODs, new accounts sold, incremental volume, BTG/BTB placements, features/promotions and reorders.
-Conduct hand-sales and samplings within the assigned account list.
-Build productive day-to-day relationships with distributor sales partners and ensure strong follow-through from buyer commitment through execution.
-Develop and maintain strong relationships with customers within the assigned territory and ensure effective execution.
-Execute approved brand investment plans and provide feedback on ROI to The Hive Regional Director & Trade Marketing Manager and Vinarchy's Regional General Sales Manager.
-Collaborate with Sales, Brand, Trade Marketing, Finance and other cross-functional partners to identify opportunities and drive business growth.
-Use performance data, competitive activity and market feedback to identify opportunities and support commercial growth.
-Remain compliant with federal, state and local laws and regulations and all wine-selling compliance requirements.

QUALIFICATIONS
-Bachelor’s degree or equivalent experience required.
-3+ years of relevant experience in the spirits/wine supplier industry or other consumer goods companies a bonus.
-Stakeholder management experience with the ability to influence and develop strong partnerships across the business.
-Thorough knowledge of distribution, promotion and selling techniques, with a strong desire to deliver.
-Experience working with a distributor is beneficial.
-Strong planning, organization and self-management skills.
-Proficiency with MS Office Suite.
-Budget management and management experience.
-Strong communication, presentation and relationship-building skills.
-Ability to work effectively in a fully field-based environment.

PHYSICAL AND OTHER REQUIREMENTS
-Valid driver's license and ability to operate a motor vehicle.
-Ability to travel extensively within the assigned territory.
-Ability to lift, push, carry or pull up to 45 lbs.
-Ability to perform the physical requirements of the role, including sitting, standing, walking, bending, reaching, stooping and lifting during a complete workday.

ABOUT VINARCHY

Vinarchy was established in 2025 following the merger of Accolade Wines and Pernod Ricard Winemakers, bringing together a portfolio of leading wine brands from around the world. Our portfolio includes brands such as Jacob's Creek, Hardys, Campo Viejo, Brancott Estate, Stoneleigh, Grant Burge, St Hugo, St Hallett, Petaluma, Mud House and Jam Shed.

As part of the Vinarchy team, our Camponeros serve as our friends in market — building trusted relationships, championing our brands and creating strong connections across the trade.

Create a Job Alert

Receive an email alert when similar new jobs are posted. It's free, fast and easy.

Create Alert