Content Strategist

Overview: TekWissen is a global workforce management provider headquartered in Ann Arbor, Michigan that offers strategic talent solutions to our clients worldwide. Our client is a worldleading cancer treatment and research institution based in Manhattan, New York. Founded in 1884, Our client is now a premier National Cancer Institute-designated comprehensive cancer center. Its integrated care model bridges personalized patient treatment with innovative translational research in cancer biology, immunology, cell biology, and more. The institution remains committed to "ending cancer for life" through toptier clinical care, ambitious research programming, and ongoing clinical trials. Job Title: Content Strategist Location: New York, NY, 10017 Duration: 3 Months Job Type: Temporary Assignment Work Type: Remote Shift or Schedule : Mon-Thurs/30 hours Job Description: Job Responsibilities: Develop and execute digitalfirst content strategies for Client .org, serving care seekers, healthcare professionals, and researcher audiences. Create, update, and optimize content across the digital experience, ensuring it is clear, accessible, usercentered, and aligned with organizational goals. Partner across Marketing and Communication teams to shape user journeys within new and evolving digital experiences. Craft highimpact content, including messaging frameworks, headlines, body copy, microcopy, and calls to action that drives engagement and supports user needs. Lead and contribute to content testing initiatives, including A/B testing and content experimentation, to improve user experience. Use qualitative and quantitative data, user research, and analytics to inform content strategy, decisionmaking, and continuous optimization. Apply SEO best practices, content governance standards, and UX principles to improve discoverability and usability. Help establish and evolve content standards, best practices, and scalable approaches across digital properties. Skills: Required Skills & Experience: Five to seven (57) years of experience in content strategy, content design, UX writing, digital content creation, or related field. Experience developing content strategies and translating business, user, and organizational goals into effective digital experiences. A demonstrated ability to work independently, manage complex projects with minimal oversight, and seamlessly shift between bigpicture strategic planning and detailoriented content development. Familiarity with content testing methodologies, analytics, and performance measurement platforms. Strong understanding of SEO best practices, UX writing, and accessibility standards, and how they influence content strategy and creation. Exceptional written and verbal communication skills, with the ability to adapt content for different audiences and channels. An understanding of usercentered design principles and how content can solve user experience challenges. Experience collaborating with crossfunctional teams, including designers, developers, marketers, product managers, and subject matter experts. Healthcare experience is a plus Strong organizational skills with the ability to manage multiple priorities and deliver highquality work in a fastpaced environment. Education: Required Education: High school diploma or GED. Preferred Education: Bachelor's Degree. TekWissen® Group is an equal opportunity employer supporting workforce diversity Tekwissen