Senior Region Manager

Senior Region Manager

USA - Orange County, CA

About Monster Energy:

Forget about blending in. That's not our style. We're the risk takers, the trailblazers, the gamechangers. We're not perfect and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become along the way. We are much more than a brand here. We are a way of life, a mindset. Join us.

A Day in the Life:

As a Senior Region Manager, you're in charge of dominating all sales-generating activity across your region—leading from the front with bottlers, retailers, and your field sales crew. You'll push performance, accelerate growth, and make sure our brand hits harder than the competition every single day.

You'll take full ownership of bottler results—locking in and executing joint business plans that deliver. From the street level to the top line, you'll influence sales, sharpen execution, and ensure every national and local marketing hit lands with impact, driving share and smashing targets. This role is about leadership, hustle, and results. You'll build strong partnerships, lead a high-performing team, and make sure we show up bigger, faster, and stronger in every account.

The Impact You'll Make:

• Lead market sales team to achieve annual business plan. Develop joint business plan, execution of quarterly sales and marketing initiatives, and identify opportunities and measure performance indicators within the assigned geography
• Attract, recruit, develop, and retain sales talent for the organization
• Manage high level bottler relationships with sales center leadership within our bottlers. Implement Monster business unit and division priorities with their specific sales and distribution centers
• Complete comprehension and utilization of all Monster Energy Company tools (CRM) and capabilities to maximize productivity and results in their assigned market including but not be limited to surveys, training tools, sales data software, asset allocation, and internal social platforms.
• Train Bottler Sales Representatives on product knowledge, sales methodologies, and marketing and sales promotions by influencing bottler actions at multiple levels of their organization. Accomplish through partnership ridealongs in retail outlets, sales presentations within the bottler's facilities, "huddle" calls with bottler reps, and team calls with both internal and external partners.
• Sell at retail (outlet level) aligned against quarterly strategic initiatives focused on innovation, distribution, displays, and cold/ambient equipment placements. Accomplish in conjunction with bottler partners in the trade together or through influencing bottler actions.
• Lead and develop region crew drives, market audits, company meetings and events, sampling initiatives plus local retail meetings. Duties would include planning, communicating, executing and owning all facets of sales events, set-up, tear-down, customer hosting, sales presentations, and additional responsibilities.

Who You Are:

• Prefer a Bachelor's Degree in the field of Business Administration, Marketing, Communications or related field of study
• Experience Desired: More than 5 years of experience in Sales, Marketing in beverage industry or Consumer packaged goods (CPG) field
• Experience Desired: Between 3-5 years of experience in execution of strategic sales plans, exceeding sales targets
• Computer Skills Desired: Proficiency using Microsoft Office Suite
• Preferred Certifications: Be at least of 21 years of age and maintain an acceptable driving record
• Additional Knowledge or Skills to be Successful in this role: Forecasting, experience with Nielsen, Information Resources Inc (IRI), and other sales reporting systems

Monster Energy provides competitive total compensation. The estimated annual salary range for this position is listed below. Actual compensation may vary based on skills, qualifications, experience, and work location.

Pay Range

$78,925 - $113,000 USD