Expert Marketing Measurement Manager
$148.65k - $204.39kGlaxosmithkline
Welcome to Haleon. Were a purpose-driven world-class consumer company putting everyday health in the hands of just three years since our launch weve grown evolved and are now entering an exciting new chapter one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands including Sensodyne Panadol Advil Voltaren Theraflu Otrivin and Centrum lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now its time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose to deliver better everyday health with humanity at the heart of everything we do. It unites us inspires us and challenges us to be better every day driven by our agile performance-focused culture.We are seeking a highly analytical commercially minded Expert (HCP) Analytics Lead to drive performance measurement behavioral insights and strategic optimization for Haleons Expert Teamincluding our fieldbased HCP Sales Expert marketing and Operations teams.
This is a highimpact role at the center of Haleons Expert growth agenda. You will shape how Expert engagement performance and impact is measured understood forecasted and actioned across the organization partnering closely with senior leaders to strengthen HCP recommendation impact improve Expert execution and accelerate brand growth by driving consumer awareness and trial through HCP recommendations.
Key Responsibilities
Performance Measurement & Insights
Lead integration of Expert performance data across brands and initiatives ensuring consistency in KPIs measurement approaches and reporting frameworks
Build and evolve analytical models that quantify Expert influence on HCP recommendations and downstream consumer purchase behavior
Synthesize complex behavioral and performance analyses into clear executiveready narratives that inform strategic decisionmaking
Partner with Marketing Sales Medical and Consumer Insights to align Expert strategy with broader commercial priorities
Maintain bestinclass storytelling reporting and dashboarding for Expert performance including territory optimization engagement quality and productivity
Translate business questions into highimpact analyses that guide Expert deployment targeting messaging and resource allocation
Support experimentation and pilot design to validate new Expert tactics and measure incremental impact
*This role is based in Warren NJ and follows a hybrid model requiring an in-office presence of 3 days per week.
Why you
Basic Qualifications:
Bachelors degree required
5 years of experience in analytics insights commercial strategy or related fields (pharmaceutical sales CPG consumer health or healthcare engagement preferred)
Experience working with field sales performance data CRM systems (e.g. Veeva Salesforce) or HCP engagement analytics
Strong quantitative skills; proficiency with Excel and BI tools (Power BI Tableau)
Experience with market data (e.g. Nielsen Circana IQVIA Ipsos) and consumer panel data (e.g. Numerator) is a plus
Demonstrated success operating in crossfunctional matrixed environments
What You Bring
Strong ability to connect disparate Expert HCP and consumer data into a cohesive performance narrative
Excellent communication and storytelling skills especially with senior audiences
Comfort navigating ambiguity and leading through complex evolving business questions
Highly collaborative mindset with the ability to influence across functions and levels
Strong leadership and coaching capabilities with a focus on developing others
Why This Role
This is a unique opportunity to work across multiple high-priority business initiatives and develop a broad commercial and analytical skillset . Youll gain exposure to cross-category strategy while building expertise in market analytics consumer behavior and performance diagnostics .
The salary range for this role is:$148648- 204391 USD annually plus an annual bonus.
Benefits
Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan tuition reimbursement and time off programs including 6 months paid parental leave. On day one you are eligible for benefits including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.
Job Posting End Date
Equal Opportunities
Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture where different backgrounds and views are valued and respected all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. Its important to us that Haleon is a place where all our employees feel they truly belong.
During the application process we may ask you to share some personal information which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development refinement and execution of our inclusion and belonging programmes that are open to all Haleon employees. The personal information you provide will be kept confidential used only for legitimate business purposes and will never be used in making any employment decisions including hiring decisions.Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license Haleon may be required to capture and report expenses Haleon incurs on your behalf in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleons compliance to all federal and state US Transparency requirements.
Accommodation Requests
If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process please contact us by sending an email to Please include the following in your email:
Use subject line: Haleon Careers: Job Accommodation Request Your Name and contact information Requisition ID and Job Title you are interested in Location of Requisition (city/state or province/country) Description of specific accommodation you are requesting Please note: Resumes CVs or other requests outside of accommodation support submitted to this email box will not be accepted.Note to candidates
The Haleon recruitment team will contact you using a Haleon email account (@). If you are not sure whether the email you received is from Haleon please get in touch.
Required Experience:
Manager
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