Brand Manager

Brand ManagerThe Brand Manager is responsible for shaping brand strategy and driving profitable growth through integrated marketing, innovation, and commercialization initiatives. This role partners closely with Sales, Sales Strategy & Insights, R&D, Packaging, Operations, and Finance to translate consumer and market insights into actionable strategies that build brand equity and deliver business results. This individual operates across the full business cycle, including understanding performance, identifying implications, making decisions, and setting forward-looking strategy, while leading cross-functional teams to execute with excellence.Responsibilities ? What You'll DoAnalyze market, consumer, and competitive data to identify trends, risks, and opportunities and translate insights into clear strategic directionDevelop and lead annual brand plans, including growth strategies, product portfolio architecture, financial targets, pricing, and promotional plans, and continuously refine based on performance and evolving market conditionsOwn day-to-day brand performance and ensure strong execution aligned to strategic prioritiesManage brand P&L, including forecasting, budget management, pricing strategy, and promotional effectivenessEstablish and manage marketing budgets and optimize investments to maximize ROI and business impactPartner closely with Sales and Sales Strategy & Insights to align on customer strategies, category opportunities, and in-market executionLead cross-functional collaboration with R&D, Packaging, Operations, Finance, and Innovation teams to deliver product development, commercialization, and lifecycle managementGuide innovation and renovation pipelines in partnership with R&D to bring consumer-relevant products to marketEnsure alignment with Packaging and Operations to deliver product quality, cost efficiency, and speed to marketDevelop integrated marketing strategies and partner with agencies to execute campaigns across relevant channelsCreate clear, insight-driven briefs to ensure compelling and consistent brand communicationLead new product launches, including business case development, commercialization planning, and executionDefine and support retail and in-store execution strategies, including merchandising and activation (MAPS)Support Sales through customer presentations, trade shows, and development of customer-facing materialsEnsure compliance with legal, regulatory, and brand standardsPresent brand performance, insights, and recommendations to senior leadershipBuild strong cross-functional and external partnerships to support execution and resultsProvide leadership, coaching, and development to Assistant Brand Managers or other direct reportsSupervisory Responsibility:May manage Assistant Brand Managers or internsQualifications ? What You'll BringBachelor's degree in Marketing, Business, or related field required; MBA preferredBrand Manager: 5+ years of experience in brand management, marketing, or CPG-related rolesProven ability to manage P&L and deliver against revenue and profit targetsStrong analytical skills with ability to turn data into insights, decisions, and actionExperience leading cross-functional teams and influencing without direct authorityExperience partnering with Sales, Insights, R&D, and Operations or Supply ChainExperience in innovation, product launches, and commercializationStrong communication, storytelling, and presentation skillsAbout UsThe Marzetti Company (Nasdaq: MZTI) manufactures and sells specialty food products. Our retail brands include Marzetti® dressings and dips, New York Bakery™ garlic breads, and Sister Schubert's® dinner rolls, in addition to exclusive license agreements for Olive Garden® dressings, Chick-fil-A® sauces and dressings, Buffalo Wild Wings® sauces, Arby's® sauces, Subway® sauces, and Texas Roadhouse® steak sauces and frozen rolls. Our foodservice business supplies sauces, dressings, breads, and pasta to many of the top restaurant chains in the United States. At Marzetti, our mission is to make every meal better through high-quality, flavorful food. Led by our purpose, to nourish growth with all that we do, our team members are dedicated to creating great tasting food and cultivating deep and lasting relationships.