Sales and Marketing manager

Our Franchise is seeking someone to fill a key leadership role. As the Marketing Manager, you will be responsible for hiring, managing, training, and motivating the marketing team. You will drive our marketing campaigns, including e-marketing resources, oversee the contact database, develop presentation materials, and maintain an active presence at local and regional association and trade show events.

Primary Responsibilities

· Complete annual marketing needs assessment, including planning the number of CE classes and topics, planning the number of lunch-and-learns and topics, scheduling the budget, and developing action plans for centers of influence (COIs)

· Identify revenue, collection, and activity goals; compare past and projected revenues to marketing goals; establish goals for revenue and activities

· Develop marketing initiatives and budget, create annual marketing plan

· Increase sales revenue and achieve sales goals by training and developing sales and marketing staff, monitoring and coaching sales/marketing activities, and providing marketing materials

· Recruit and hire sales and marketing staff, evaluate sales and marketing staff performance, supervise marketing administrative tasks

Necessary Experience and Skill Set

· Five + yearssales, marketing, or customer service experience, with demonstrated history of sales ability and growth

· Effective oral and written communication

· Experience in building a strong team with tangible leadership skills

· Solid organization and planning capabilities, strong attention to detail

· Proficiency in Microsoft Office (i.e., Outlook, Word, Excel)

· Ability to meet people in new or difficult situations and build rapport

Job Type: Full-time

Benefits:

• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Referral program
• Vision insurance

License/Certification:

• Driver's License (Required)

Work Location: In person