Transactions BD & Marketing Director

DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career. Let’s see what we can achieve together. Summary The Transactions BD & Marketing Director works in collaboration with and in support of the firm’s strategic initiatives. This critical leadership role on the Marketing and Business Development Team oversees BD and marketing strategy across the firm’s transactional practices. The Director collaborates closely with practice and sector leadership to enhance awareness of the firm’s Transactions capabilities and to drive new business opportunities. The focus is on elevating the firm’s market profile and client relationships in these practice areas through strategic initiatives, targeted client engagement, and integrated marketing campaigns. Location This position can be located in Atlanta, Austin, Boston, Chicago, Los Angeles, Miami, New York, Northern Virginia, San Diego, San Francisco, or Washington DC and offers a hybrid work schedule. Responsibilities Understand key business issues clients are facing, market dynamics and competitive strategies. Develop and execute go‑to‑market plans aligned with the firm’s Transactions strategy, focusing on priority client sectors and opportunities, in collaboration with practice group and sector leaders. Manage client‑centric, data‑driven, integrated marketing and business development campaigns that deliver results against strategic priorities for the Transactions practices. Plan and execute high‑impact events, conferences, and sponsorships to raise the external profile of the firm’s Transactions practices, in coordination with firm‑wide marketing functions (brand, PR, digital, etc.) to ensure integrated messaging. Oversee the development of tailored pitches, RFP responses, and client‑facing marketing materials that effectively communicate the firm’s Transactions experience and value proposition. Champion internal marketing infrastructure projects, including designing and implementing an experience‑collection process and other best practices, to improve how the Transactions team captures and leverages deal experience and client successes. Support the onboarding and integration of key laterals and their client base. Manage marketing budgets and sponsorship investments for Transactions‑related initiatives, ensuring resources are aligned with firm and practice group priorities and deliver a strong ROI. Measure and track results of marketing programs and report on ROI. Perform other duties as assigned. Desired Skills Prior experience in a large law firm environment (either as a practicing lawyer or in a senior marketing/BD role) is highly beneficial. Ability to plan strategically, execute tactically, and maintain a client service focus. Strong understanding of the business environment in key industry sectors relevant to transactional practices and of the competitive landscape. Capability to analyze data and use multiple sources of information to develop solutions and recommendations. Self‑starter and leader with accomplished critical thinking skills and a thorough understanding of the firm’s value proposition in transactional practices. Demonstrated ability to work effectively with senior partners and practice group leaders, building consensus and aligning marketing/BD initiatives with practice goals. Excellent communication, data analysis, writing, and presentation skills. Ability to multi‑task and thrive in a fast‑paced environment while maintaining positive, collaborative working relationships. Proven leadership skills with experience managing and developing high‑performing teams. Proficiency with MS Office products (Word, Excel, PowerPoint). Minimum Education Bachelor’s degree in marketing, communications, business, or a related field. Preferred Education Master’s Degree. Certificates JD preferred. Minimum Years Of Experience 10+ years of experience in marketing/business development in a professional services environment. Essential Job Expectations Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties. Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner. Provide timely, accurate, and quality work product. Successfully meet deadlines, expectations, and perform work duties as required. Foster positive work relationships. Comply with all firm policies and practices. Engage in both physical and sedentary activity (e.g., working at a computer, participating in virtual conference calls, attending meetings). Ability to work under pressure and manage competing demands in a fast‑paced environment. Perform all other duties, tasks or projects as assigned. Physical Demands Sedentary work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met. Work Environment The selected individual may have the opportunity for a hybrid work arrangement composed of remote and in‑office work, determined in coordination with the hiring manager or supervisor and may be modified at the firm’s discretion in the future. Disclaimer The purpose of this job description is to present a concise statement of the work elements and to organize the information in a standardized way. It is not intended to describe all elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions. The duties, requirements, and expectations for this position may be modified at the firm’s discretion at any time. This job description does not change the at‑will nature of employment. Accommodation Reasonable accommodations may be made upon request to permit individuals with a disability to perform the essential functions and responsibilities of the position or to participate in the job selection process. If you have a request for an accommodation during the application process, please contact View email address on click.appcast.io. Salary The firm’s expected hiring range for this position is $218,438–$353,889 per year, depending on the candidate’s geographic market location. The compensation offered for employment will also be dependent on other factors including the candidate’s experience, skills, educational and professional background, and overall qualifications. The firm offers a comprehensive package of benefits including medical, dental, vision insurance, and 401(k). Equal Opportunity Employer DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. #J-18808-Ljbffr DLA Piper