Marketing Specialist

Marketing Specialist

As a Marketing Specialist at Hellbender, you will support the development and execution of strategic marketing initiatives that increase brand awareness, engage customers, and support business growth. You will create compelling content, manage marketing campaigns, coordinate communications activities, and collaborate with internal teams to ensure a consistent and impactful brand presence. This role is ideal for a creative, detail-oriented marketing professional who enjoys taking ownership, working across teams, and translating complex technical concepts into clear and engaging messaging.

Essential duties and responsibilities include:

• Develop and execute marketing campaigns across digital, print, email, social media, and other communication channels
• Use AI copywriting and content tools to draft, iterate and personalize campaign assets, then apply human judgement to refine tone, accuracy and brand fit
• Create compelling marketing materials including website content, blog posts, newsletters, presentations, case studies, sales collateral, and promotional assets
• Support go-to-market activities for Hellbender products by collaborating with product, engineering, and sales teams
• Manage and maintain digital marketing assets, brand materials, and content libraries to ensure consistency across channels
• Assist with content strategy and storytelling efforts that communicate Hellbender's technology, mission, and customer impact
• Support event marketing activities including conferences, trade shows, webinars, and customer outreach initiatives
• Track marketing performance metrics and provide insights to improve campaign effectiveness
• Coordinate with external agencies, freelancers and internal stakeholders to keep campaigns on brand and on schedule
• Maintain strong relationships with internal teams, partners, customers, and external stakeholders

Qualifications, skills, and attributes include:

• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent experience
• 2+ years of experience in marketing, communications, content creation, or a related role
• Excellent written and verbal communication skills with strong attention to detail
• Experience creating marketing content across multiple channels, including digital and print
• Proficiency with design and content creation tools such as Canva, Adobe Creative Suite, or similar platforms
• Experience managing digital marketing platforms, CRM systems, email marketing tools, or website content management systems
• Strong organizational skills and the ability to manage multiple projects and deadlines
• Ability to work independently, take ownership of projects, and thrive in a fast-paced environment
• Strong collaboration skills and the ability to build relationships across technical and non-technical teams
• Previous marketing experience in the tech or manufacturing industry is a plus

Compensation is competitive salary based on qualifications and experience between $65,000 to $80,000.

Benefits include:

• 401(k)
• 5% Safe Harbor Contribution to 401k by Hellbender
• 100% of Health, Dental, and Vision insurance premiums for employees and their families paid by Hellbender
• 7.5 weeks total Paid time off
• Profit Sharing (through 401k)
• Hybrid work environment & flexible work schedule

Work location is Pittsburgh.

Hellbender is a growing business and follows a policy that prioritizes internal promotions. As new positions are created, new opportunities for advancement will be created as well.