Analytics and Insights Lead

OneMagnify is an AI native, platform-enabled B2B digital agency operating at the intersection of data, technology, and creativity. We help complex organizations drive measurable business outcomes by building smarter customer experiences and delivering highly integrated solutions across digital, media, and technology. By combining deep industry expertise with advanced analytics and artificial intelligence, we enable our clients to make better decisions, move faster, and compete more effectively in dynamic markets.We are looking for an Analytics and Insights Lead to join our Customer Analytics organization! This person will lead analytics and insights delivery across our diverse client base with a specific focus on CRM analytics and insights. This role integrates CRM strategy, advanced analytics, data science, measurement, and client engagement. This individual will be a key connector between client business needs and data-driven solutions that power audience segmentation, campaign optimization, operational efficiency, and personalized customer experiences.The Impact You'll Have:You thrive in client-facing roles, building trust and driving strategic partnerships. You know how to listen deeply, challenge assumptions thoughtfully, and co-create solutions that deliver measurable value.You demonstrate perseverance and tenacity, regularly surpassing objectives, even when faced with adversity. You possess a bias for action and an approach dedicated to outcomes.You have a great foundation in sophisticated analytics and data science, with an appetite to grow into roles with greater impact and influence. You see data not just as numbers, but as a lever for transformation!You're proficient in SQL and Python, and skilled at turning complex data into clear, compelling stories through dashboards and visualizations. You’re confident working with first-party CRM systems and navigating enterprise marketing stacks with easeWhat You’ll Do:Client Partnership & StrategyFunction as the primary client-facing analytics lead for CRM initiatives, directly working with client, marketing, product, and data teams.Translate client goals into measurable vital metrics, actionable insights, and analytical plans.Support planning activities for campaign targeting, lifecycle marketing, and retention efforts.Project LeadershipCollaborate with a team of analysts and data scientists focused on customer segmentation, campaign measurement, predictive modeling, and AI applications.Collaborate with cross-functional internal teams across CRM strategy, creative, and activation/deployment.Coordinate end-to-end delivery of analytics projects, ensuring quality, timeliness, and impact.Provide mentorship and technical guidance to junior team members.Analytics Delivery & InnovationDesign and lead all aspects of customer analytics workflows, including segmentation, A/B testing, incremental lift studies, and dashboard reporting.Champion the use of innovative techniques such as machine learning, generative AI, and embedded AI agents to improve marketing efficiency.Ensure accuracy, scalability, and repeatability in all analytics solutions.Data Stewardship & EnablementWork closely with client data engineering teams to ensure clean data pipelines and proper integration into reporting environments (e.g., internal AI platforms, Snowflake, Salesforce, GCP, AWS).Partner with cross-functional teams to support new data sources and modeling opportunities.What you’ll need:5-7 years of shown experience in analytics, data science, or CRM strategy within a marketing or consulting environmentProven track record to lead and manage client-facing relationshipsStrong background in statistical modeling, campaign measurement, and experimental designFamiliarity with first-party CRM data systems, CDPs, and enterprise-level marketing stacksHands-on expertise with SQL, Python, and visualization tools (e.g., Power BI, Tableau)BenefitsWe believe great work happens when people have the support and flexibility they need to thrive. Our benefits include medical, dental, and vision coverage, a 401(k) retirement plan, paid holidays, and Flexible Time Off (FTO) so you can take time away to recharge when you need it. We also offer additional programs focused on wellness, financial security, and professional growth.We are an equal opportunity employerWe believe that Innovative ideas and solutions start with unique perspectives. That’s why we’re committed to providing every employee a workplace that’s free of discrimination and intolerance. We’re proud to be an equal opportunity employer and actively search for like-minded people to join our team.We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform job functions, and to receive benefits and privileges of employment. Please contact us to request accommodation.SummaryLocation: DetroitType: Full time