Tech Lead

HubSpot Marketing Specialist/Manager Location: Houston, TX Customer Interview Mode: In person - office Houston Key Responsibilities Manage and optimize HubSpot CRM for lead generation, nurturing, and conversion tracking Create and execute inbound marketing campaigns using HubSpot's marketing automation tools Design and implement email marketing workflows, drip campaigns, and lead scoring models Develop landing pages, forms, and CTAs using HubSpot's content management system Monitor and analyze marketing performance metrics, ROI, and campaign effectiveness Manage social media integration and social publishing through HubSpot Create and optimize SEO content strategy using HubSpot's SEO tools Set up and maintain marketing attribution reporting and dashboard creation Required Skills 3-5 years experience with HubSpot Marketing Hub (certification preferred) Strong understanding of inbound marketing methodology Proficiency in marketing automation, lead nurturing, and segmentation Experience with A/B testing, conversion optimization, and analytics Knowledge of HTML/CSS for email and landing page customization Familiarity with integrations (Salesforce, Google Analytics, social platforms) Strong analytical skills with data-driven decision making Preferred Qualifications HubSpot Marketing Software Certification Experience with content marketing and blogging Knowledge of buyer persona development and customer journey mapping #J-18808-Ljbffr