Insights Manager
Insight Global
Insights Manager
A leading pharmaceutical/healthcare client is seeking a mixed-methods Insights Manager to support consumer insights, UX research, and product research initiatives across the business. This role sits within a centralized Insights team and partners closely with Product, Engineering, Marketing, Strategy, and other cross-functional stakeholders. The ideal candidate is a strong quantitative researcher who can independently execute large-scale research studies while also conducting qualitative research to uncover customer needs, validate product concepts, and influence business strategy. This person will own end-to-end research execution, from study design and survey programming through analysis, storytelling, and stakeholder recommendations. Candidates should be highly adaptable, comfortable working across multiple business areas, and skilled at blending primary and secondary data sources to generate actionable insights.
Day-to-Day Responsibilities
Quantitative Research (Primary Focus)
- Design, program, and execute large-scale consumer and product research studies.
- Develop surveys using Alchemer (preferred) or Qualtrics.
- Manage sampling, data quality, weighting, and statistical analysis.
- Analyze large datasets and synthesize findings into actionable recommendations.
- Build cross-tabs, dashboards, and research reports.
- Support ongoing measurement programs including CSAT, NPS, and customer experience KPIs.
Product & User Research
- Partner with Product, Design, Engineering, and Marketing teams.
- Conduct audience segmentation, persona development, and customer journey research.
- Evaluate product concepts, value propositions, and product-market fit.
- Drive insights that influence product roadmap and business decisions.
Qualitative Research
- Execute moderated and unmoderated studies, including interviews, usability testing, and concept validation.
- Utilize platforms such as Dscout, User Interviews, Maze, or similar tools.
- Translate customer feedback into meaningful themes and recommendations.
Stakeholder Management & Storytelling
- Present research findings to leadership and cross-functional teams.
- Translate complex data into clear business recommendations.
- Create compelling presentations and data visualizations that drive action.
$167.5k - $234.5k
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