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Director, Paid Social

$97.38k - $139.97k

Publicis Groupe ANZ

Overview The Paid Social Directoris responsible forleading a team of Paid Socialspecialistsfor a client or group of brands. In this role, the Director will be responsible foroverseeing the planning, development and management of paid social strategy and campaigns across assigned brands/clients. They will work closely with the media and platform activation teams tomaintaincampaign quality, and drive performance against client goals. The Director will be accountable for ensuring strong vendor partner relationships and communicating platform changes and best practices to clients. They willassistin staffing, revenue projections, Points-of-View, and process development. Responsibilities Strong understanding of the digital landscape Strong knowledge of all media functions (digital & offline Media, technology, and analytics) Extensive knowledge of the role of social as part of a holistic media plan including strengths and weaknesses of a variety of media channels Expert knowledge of social media landscape and new and evolving product offerings Expert-level understanding of Excel (Vlookup, Pivot Table, chart building) and PowerPoint functions Mastery of native social buying platforms Mastery of Meta Pixel and other technical paid social platform solutions Stays on the forefront of paid social product offerings, vets and oversees implementation as appropriate Understands and manages scope of work and flags scope creep on assigned accounts Ability to proactively solve problems, improve processes, and create operational efficiencies Provides consistent team leadership, driving team education and goals-setting Key point of contact and primary social escalation s-point for assigned client(s) Qualifications Exhibits integrity and trust Adherence to agency procedures and processes 9 years biddable paid social media campaign management experience Experience in managing a team Meta Blueprint Certification desired Healthcare industry knowledge a plus Benefits and Compensation Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. Compensation Range: $97,375- $139,965 annually. All your information will be kept confidential according to EEO guidelines. #J-18808-Ljbffr Publicis Groupe ANZ

Vacancy posted 1 day ago
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