Multimedia Communications Specialist

: Overview: Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us! You'll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. Full suite of health insurance, life insurance and retirement plans are available and vary by employment status. Part and Full Time Benefits Eligibility

• Medical, Dental, Vision insurance
• 401(k)
• Associate assistance program
• Employee discounts
• Referral program
• Early access to earned wages for hourly associates (outside of CA)
• Optional voluntary benefits including ID theft protection and pet insurance

Full Time Only Benefits Eligibility

• Paid Time Off
• Paid holidays
• Company provided life insurance
• Adoption benefit
• Disability (short and long term)
• Flexible Spending Accounts
• Health Savings Account
• Optional life and dependent life insurance
• Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan
• Tuition reimbursement

Base pay in range will be determined by applicant's skills and experience. Role is also eligible for team based bonus opportunities. Temporary associates are not benefits eligible but may participate in the company's 401(k) program. Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply. To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year. The application window is anticipated to close within 30 days of the date of the posting. Responsibilities: Responsible for electronic shooting, editing and technical direction of video and audio to create efficient, cost-effective programs and projects for internal and external use to meet the business and communication needs of the company. Provides strategic public and media relations support across the enterprise. Provides proactive external communications outreach execution, as well as 24/7 responsive communications to both routine and sensitive issues and crises, primarily at the local community level. Supports proactive media opportunities and message development for story-telling opportunities with residents, families, associates, and media, and serves as spokesperson when appropriate.

• Responsible for electronic shooting, editing and technical direction of video and audio project elements and programs suitable for digital delivery.
• Manages production studio to be ready for use within a short turnaround period of time and ensure video/audio equipment is properly functioning at all times.
• Serves as media liaison and spokesperson in both positive and adverse media situations.
• Acts as communications contact for local community support, inside and outside of regular business hours and provides crisis communications support as needed.
• Develops messaging and talking points for media interviews, participates in and monitors interviews done by approved community spokespersons.
• Ensures project documentation and all deliverables are organized and stored within archive resources per organizational guidelines.
• Promotes positive reputation of Brookdale through localized initiatives by identifying, creating content/writing, and pitching positive stories about Brookdale communities to local and national media.
• Manages posts on Brookdale's online news media room content and microsite.
• Supports in media monitoring and PR analytics for trends and opportunities and helps execute daily internal newsletter.

This represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor. Qualifications: Minimum Qualifications

• Bachelors or technical degree in Communications, Journalism or related field.
• Minimum three years of relevant communications or production experience.
• Additional years of relevant experience can be substituted for the education requirement on a year for year basis.
• Possesses expert video production skills including technical knowledge, understanding and skill with video production and post production equipment for field and studio.
• Technical and creative proficiency with Adobe Creative Cloud programs (e.g., Captivate, Photoshop, Illustrator, Audition, After Effects, and Premiere).
• Stays up to date with latest technologies, methods, applications and theory related to video/audio communication.
• Possesses superior creative writing, editing and proofreading skills for web and print, including working knowledge and application of AP style.

Certifications, Licenses, and Other Special Requirements None Physical Demands and Working Conditions

• Standing
• Walking
• Sitting
• Use hands and fingers to handle or feel
• Reach with hands and arms
• Climb or balance
• Stoop, kneel, crouch, or crawl
• Talk or hear
• Ability to lift: up to 25 pounds
• Vision
• Requires interaction with co-workers, residents or vendors
• Occasional weekend, evening or night work if needed to ensure shift coverage
• On-Call on an as needed basis
• Requires Travel: Occasionally

Brookdale is an equal opportunity employer and a drug-free workplace. Salary Range Information: $64,060.00 - $81,600.00 / year