Senior Innovation Product Manager - Upstream Marketing

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

As Senior Product Manager for Innovation and Upstream Marketing, PI Vascular, you will be responsible for the innovation strategy of assigned products and spaces in conjunction with R&D, Clinical, Downstream Marketing, and other functions. You will play a lead role in identifying unmet needs, market analysis, strategic planning, market research, and commercial deliverables for new product development. Your responsibilities may include leading and managing other marketing personnel. Candidates will be expected to be onsite in our Tempe, Arizona office four days per week (Monday-Thursday) with the option to work remotely on most Fridays.

Essential Job Functions:

• Work with R&D to develop a strong portfolio of product development projects that support the strategic direction and grow the business.

• Build relationship with and know key customers/distributors and major buying groups.

• Take an active role on product development teams as leader or key participant.

• Communicate with domestic sales force and global marketing entities (directly and through international marketing).

• Identify and communicate market trends to division management and cross-functional team.

• Develop and implement comprehensive product marketing plans including strategic and technical components.

• Forecast sales volume, monthly and long-term.

• Budget administration (promotional and expense).

• Develop market and revenue models, including analyses of operating expenses, profit and loss.

• Identify and develop marketing programs, sales tools and promotions.

• Prepare strategic plans for product and/or market segment.

• Recommend product line modifications, extensions, new products and product deletions.

• Identify new markets and portfolio expansion and optimization through various methodologies.

• Lead directly or indirectly other marketing personnel to achieve product line goals and objectives

Requirements:

• Bachelor’s degree in Business Administration, Marketing, Engineering, or relevant field required; Master’s degree preferred.

• 7 years proven experience with a minimum of 2 years in product management preferred; candidates will preferably have experience in medical device or pharmaceutical industries.

• Strong analytical abilities with proficiency in data interpretation and statistical analysis.

• Excellent communication and interpersonal skills, with the ability to build strong relationships internally and externally.

• Detail-oriented approach with a focus on accuracy and quality assurance.

• Ability to work independently and collaboratively in a fast-paced environment.

• Knowledge of FDA regulations governing medical devices and promotion of prescription drugs preferred.

• Familiarity with medical terminology and clinical trial methodologies preferred.

• Must be able to travel, including international travel, as needed.

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.

To learn more about BD visit

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Required Skills

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Primary Work Location

USA AZ - Tempe Headquarters

Additional Locations

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