Vice President, Esales - Fixed Income & Fx, Americas

Role Overview

The eConnectivity Sales team is responsible for driving the development, distribution and commercialization of Global Markets’ digital capabilities across asset classes and client segments.

Based in New York, the VP, eSales – Fixed Income & FX, Americas will act as the regional lead and center of expertise for the eConnectivity business across the Americas, with primary responsibility for Digital Business Growth, Low Touch Sales and Business Intelligence.

The role combines commercial ownership, digital product expertise and team leadership, working closely with Global Markets Sales, Trading, Structuring, Product and Engineering teams to expand BBVA’s electronic distribution franchise and deliver the global eConnectivity strategy across the region.

Key Responsibilities

- Own and drive the growth of the e-Fixed Income and e-FX franchises across the Americas, with accountability for revenues, electronic volumes, active clients, client activation and other relevant Global Markets digital business KPIs.

- Proactively identify and develop new business opportunities across Institutional and Corporate clients, increasing digital adoption, client penetration and wallet share across electronic channels.

- Lead the Low Touch Sales proposition in the Americas, developing client relationships and ensuring effective coordination with the relevant Global Markets Sales and Coverage teams across products and geographies.

- Act as the regional eConnectivity subject matter expert and team leader, representing the business with clients, electronic trading venues, vendors and relevant internal stakeholders.

- Drive the regional rollout and commercialization of new electronic platforms, connectivity solutions, products and functionalities, coordinating with Trading, Product, CIB Engineering and other teams across the relevant value chains.

- Translate client and commercial needs into actionable requirements for Product and Engineering teams, helping prioritize initiatives according to business impact and strategic relevance.

- Leverage business intelligence, client activity and execution data to identify commercial opportunities, monitor franchise performance and define targeted actions across clients, products and channels.

- Coordinate the analysis and dissemination of digital business intelligence across Global Markets, ensuring relevant insights are translated into measurable commercial actions.

- Partner with the Global Heads of eConnectivity to implement the global eFX and eFI strategy across the Americas, ensuring consistency with global priorities while adapting execution to regional client and market needs as well as managing the overall eConnectivity Americas business.

Leadership & People Management

- Lead and develop the local eConnectivity team, currently comprising 2–3 professionals, establishing clear priorities, responsibilities and accountability for delivery.

- Coach and mentor team members, supporting their professional development and building commercial, product and analytical capabilities.

- Set performance expectations, provide regular feedback and support individual development plans.

- Promote knowledge sharing and cross-training across products and activities, increasing the resilience and scalability of the team.

- Foster a collaborative and high-performance culture, empowering team members to take ownership while maintaining appropriate oversight.

- Act as the senior regional escalation point for complex client, commercial and operational matters within the eConnectivity franchise.

Qualifications & Experience

- Bachelor’s degree in Business Administration, Finance, Economics, Engineering or a related discipline.

- 7+ years of relevant experience in Global Markets, ideally including electronic trading, eSales, Low Touch Sales, digital distribution or related client-facing businesses.

- Strong knowledge of financial markets, with demonstrated experience in Fixed Income and/or FX and a solid understanding of electronic trading workflows and market structure.

- Proven commercial mindset and experience working with Institutional and/or Corporate clients, with the ability to identify opportunities and translate them into measurable business outcomes.

- Demonstrated experience leading people, projects or complex cross-functional initiatives. Direct people-management experience strongly preferred.

- Strong analytical and data-driven mindset, with experience using business and client data to support commercial decision-making.

- Ability to operate effectively across Sales, Trading, Product, Technology and other internal stakeholders in a global organization.

- Strong project-management and execution skills, with the ability to manage multiple strategic initiatives simultaneously.

- Excellent communication, influencing and stakeholder-management skills.

- Fluent English required;
Spanish highly valued given the regional and global nature of the role.

- Licensing: SIE, 7, and 63 are required

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

With respect to this position in our New York Office, the expected base salary ranges from $180,000 to $205,000. It is not typical for offers to be made at or near the top of the range. Salary offers are based on a wide range of factors including relevant skills, training, experience, education, and, where applicable, certifications obtained. Market and organizational factors are also considered. In addition to salary and a generous employee benefits package, successful candidates are eligible to receive a discretionary bonus.

*Employment eligibility to work with BBVA in the U.S. is required as the company will not pursue visa sponsorship for these positions