Senior Product Manager, IBD Consumer Marketing

By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’s Privacy Notice and Terms of Use. I further attest that all information I submit in my employment application is true to the best of my knowledge.Job DescriptionJob DescriptionAs Senior Product Manager, IBD Consumer Marketing working on the Brand team, you will be responsible for patient-facing assets across the DTC ecosystem, including the design, execution, measurement and optimization of high-value touchpoints which will deliver upon brand strategic priorities for the IBD Franchise. Your role will be critical to developing strategic messaging and executing throughout DTC channels. You will work synergistically with cross-functional partners to enhance the patient experience. You will report to the Director, Consumer Marketing.POSITION OBJECTIVES:Oversees, builds and integrates Marketing assets across the patient ecosystem for Crohn’s and UC.POSITION ACCOUNTABILITIES:Support the strategy and execution of patient-centric campaigns and messaging that are highly strategic and powerful across all channels.Ensure that all consumer campaigns and messages are seamlessly designed and are aligned with the overall brand strategy as well as HCP brand initiatives.Develop creative briefs and oversee execution of messaging & strategy.Partner with Insights & Analytics to leverage patient insights across market research and analytics initiatives.Develop and navigate promotional assets through the medical, legal and regulatory review and approval process.Manage agencies, holding them accountable to Takeda USBU policies, standards, timelines and budgets.Lead key workstreams coming out of Brand Planning from ideation to execution, including measuring and evaluating performance.EDUCATION, BEHAVIORAL COMPETENCIES AND SKILLS:Required:Bachelor’s Degree5+ years experience with increasing responsibilities in sales, marketing or related functionA team player that is readily willing to help other strategic marketers in a fast-paced environmentResults-driven mindset with a high level of ownership, urgency, and resilience, consistently delivering on commitments while navigating obstacles and evolving business needs.Ability to manage multiple priorities, processes, timelines, and expectations of multiple stakeholder groups.Ability to clearly and succinctly communicate (verbally/written) ideas to internal partners and external agenciesAbility to lead without authority and influence cross-functional teams and drive alignment across key stakeholders on projectsDesired:Experience in marketing or sales positions at a commercial pharmaceutical organizationExperience in the therapeutic areaThe ideal candidate will be skilled not only in marketing but also in using AI tools to drive efficiency and innovationTRAVEL REQUIREMENTS:Travel to internal and external meetings including overnights and weekends will be required, estimated up to 15% travel.Takeda Compensation and Benefits SummaryWe understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. For Location:USA - MA - Cambridge - Kendall Square - 500U.S. Base Salary Range:$137,000.00 - $215,270.00The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors, including the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. The actual base salary offered will be in accordance with state or local minimum wage requirements for the job location. For information about our benefits, please click here.EEO StatementTakeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, parental status, national origin, age, disability, citizenship status, genetic information or characteristics, marital status, status as a Vietnam era veteran, special disabled veteran, or other protected veteran in accordance with applicable federal, state and local laws, and any other characteristic protected by law.LocationsUSA - MA - Cambridge - Kendall Square - 500Worker TypeEmployeeWorker Sub-TypeRegularTime TypeFull timeJob ExemptYesIt is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.Reference: R0181239