Manager, Field Marketing and Communications - Southeast

Position Summary The Alzheimer’s Association is seeking an innovative, detail‑oriented Manager of Field Marketing and Communications to provide tactical marketing and communications support across the full Southeast Territory. This role develops and executes a wide range of marketing and communications materials and strategies that enhance awareness, engagement, and participation across mission and fundraising priorities. The Manager leads content creation, digital channel management, and production of tools and templates to support local implementation and brand consistency throughout the territory. Responsibilities Develop and produce marketing and communications tools and templates to support local staff across the territory, ensuring consistent branding and messaging. Create and manage content for newsletters, email marketing, website updates, and social media channels. Design and distribute internal communications materials that inform and connect staff and volunteers to key initiatives and priorities. Help co‑lead social media strategy and execution for the territory – including content calendar development, copywriting, creative coordination, scheduling, community engagement, and performance analysis, while supporting broader digital campaigns across email and web platforms. Assist with creative development and production of promotional materials, collateral, event signage, and advertising assets, leveraging national templates when possible. Maintain and update regional web pages to ensure content accuracy, alignment with brand standards, and accessibility for diverse audiences. Provide logistical and creative support for regional storytelling, media outreach, and other communications initiatives. Collaborate with regional and national MarComm colleagues to adapt and share content, best practices, and tools. Manage and maintain project workflows using platforms such as Monday.com, ClickUp, or Asana to ensure on‑time delivery of marketing and communications initiatives across the territory. Track and report on key digital metrics (email open rates, web traffic, social engagement) to inform future strategies. Recruit, coach, and collaborate with volunteer leaders to extend marketing and communications reach, serve as local ambassadors, and strengthen community engagement. Ensure all communications uphold the Association’s commitment to diversity, equity, and inclusion. Other duties as assigned. Qualifications Bachelor’s degree in marketing, communications, journalism, or a related field. 5–7 years of experience in marketing, communications, or related roles. Knowledge, Skills, and Abilities Demonstrated success in content creation, digital marketing, and project coordination. Strong writing, editing, and proofreading skills with attention to tone, clarity, and brand alignment. Demonstrated experience developing and executing social media strategies across platforms such as Facebook, Instagram, LinkedIn, X/Twitter, TikTok – including content calendars, copywriting, graphic coordination, scheduling, community management, paid post support, and performance reporting. Familiarity with web content management systems and basic graphic design tools (e.g., Canva, Adobe Creative Suite). Ability to manage multiple projects simultaneously and meet tight deadlines, using project management platforms such as Monday.com, ClickUp, or Asana. Strong organizational and communication skills, with attention to detail and accuracy. Ability to work both independently and collaboratively in a remote environment. Creative storyteller with strong digital and visual communication skills. Proven ability to translate complex information into clear, engaging content. Highly organized, proactive, and adaptable in managing competing priorities. Collaborative team player with a service‑oriented mindset. Commitment to the Alzheimer’s Association’s mission, values, and inclusive culture. Valid driver’s license and ability to travel occasionally as needed. Title Manager, Field Marketing and Communications Location Orlando, Florida or Central Florida Compensation Grade 206. Salary range $65,000 – $75,000. Benefits Employees working 24 hours per week or more are eligible for a comprehensive benefits package, including medical, dental, vision, flex accounts, short- and long-term disability, life insurance, long-term care insurance, tuition reimbursement, generous paid time off, 12 annual holidays, paid family leave, an annual Cultural & Heritage Day, and a Volunteer Day of their choosing. Full-time employees (37.5 hours per week) also receive an annual School Visitation Day and an Elder Care Facility Day of their choosing. Equal Employment Opportunity Statement The Alzheimer’s Association provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment to the fullest extent required by law, including, but not limited to, on the basis of race, color, religion, age, sex, national origin, gender identity, disability status, genetics, protected veteran status, sexual orientation, or any other legally protected characteristic. #J-18808-Ljbffr Alzheimer's Association®