Influencer Marketing Intern (NYC)

Job Description

Job Description

Praytell is a creative communications agency made up of strategic minds, spirited hearts and people with a strong instinctive recoil from anything remotely boring. We create culture-driven, integrated work that earns attention, sparks conversation and makes people… well, give a shit. But more than that, we’re a team of curious builders, thoughtful challengers and collaborative problem-solvers who believe the best work starts with a simple question: what if we?

What if we pushed the idea further? Solved the problem differently? Built something better?

Our work moves fast, evolves constantly and rarely fits neatly inside a box - which is exactly how we like it. The people who thrive here ask questions, chase ideas, spot opportunities and care enough to go beyond the brief. They don’t wait for a perfect roadmap or a tap on the shoulder - they’re energized by figuring things out, making things better and helping shape what comes next.

We hold ourselves to a high bar, but we’re not pretending to be a perfect agency filled with perfect people doing perfect work 100% of the time. We’re humans. Sometimes the work runs late. Sometimes the process is still being built. Sometimes there isn’t a policy, playbook or perfect answer for every little thing. What we do have is a genuine commitment to getting better - evolving how we work, support our people and build the kind of agency we want to be, together.

So that’s our promise to you. If curiosity drives you, ownership excites you and “what if we?” feels more like a life mantra than a question - we’d love to hear from you.

Overview:

• Dates: Tuesday, September 8 - Friday, February 26 (six-month internship)
• Hours: Monday - Friday, 9am - 6pm local time, with a commitment of 40 hours/week
• Location: New York. This is a hybrid role, with interns expected to work from the office approximately once per week and attend in-person client events, activations or team needs as they come up.
• Pay: $19/hour, with overtime eligibility
• Benefits: Since you're expected to work more than 30 hours/week, you will be eligible for medical insurance. You will also receive 40 hours of paid sick time, which will be frontloaded at the start of your employment.
• Commitment: This is designed as a full-time internship, so candidates should be available during standard business hours throughout the six-month program
• Post-Internship: While there may be an opportunity to transition into a full-time role following the internship, it is not guaranteed and will depend on individual performance and company needs

As an Influencer Marketing Intern, you will:

• Support influencer marketing teams across a range of brands and industries
• Research and identify creators across TikTok, Instagram, YouTube and emerging platforms who could be a strong fit for client campaigns
• Help vet creators by reviewing their content, audience, engagement, brand partnerships and overall fit
• Keep a pulse on creators, social trends, internet culture and emerging platforms to help spot new talent and opportunities for brands
• Support creator outreach and day-to-day communication, including tracking responses, follow-ups and campaign details
• Help build and maintain creator lists, campaign trackers, contact databases and other account materials
• Support influencer campaigns from planning through execution, helping teams keep deliverables, timelines and approvals organized
• Assist with product seeding and gifting programs, including creator research, outreach, shipping coordination and tracking
• Review creator content and help track submissions, feedback, approvals and posting schedules
• Research competitor campaigns, creator partnerships and industry trends to help inform recommendations and brainstorms
• Contribute ideas for creator partnerships, social activations, events and other ways brands can show up authentically with creators
• Monitor live creator content and help capture campaign results, social engagement and notable moments
• Support campaign reporting by gathering content, performance metrics and other information for recaps
• Participate in client calls, brainstorms and internal team meetings, helping prepare agendas, take notes and track next steps
• Collaborate with teammates across departments, including Integrated Communications, Influencer, Creative and Strategy to learn how integrated campaigns come together

• No prior professional experience required! We’re looking for curious, motivated people who are excited to learn the ins and outs of influencer marketing and get hands-on experience working on creator campaigns for real brands. Previous internships, relevant coursework or experience with creators or social media are a plus, but not required.
• You’re a recent graduate or early in your career and looking to build real-world experience in influencer marketing
• You genuinely love social media and understand the creator landscape across platforms like TikTok, Instagram and YouTube
• You’re naturally curious about creators and internet culture and have a strong sense of who and what is gaining traction online
• You understand that the right creator partnership is about more than follower count and are interested in what makes a creator genuinely right for a brand
• You’re comfortable researching creators, digging into social profiles and organizing lots of information and details
• You’re a strong written communicator and comfortable helping with creator outreach and day-to-day correspondence
• You’re organized and detail-oriented and can help keep multiple creators, deliverables, deadlines and moving pieces on track
• You’re comfortable working with spreadsheets, trackers and data and interested in understanding how influencer campaigns perform
• You’re collaborative, proactive and comfortable juggling multiple projects and priorities
• You’re eager to learn, ask questions, contribute ideas and take on new challenges
• You’re able to commit to the full six-month internship and 40-hour workweek

Please note: due to the high volume of applications we receive, we're unfortunately not able to respond to every applicant individually. While we review every application, we'll only be in touch with candidates we're moving forward with.

We know how tough it can be to wait and wonder, especially in today's job market, so we want to be clear about what to expect. If you haven't heard from us within 10 business days of applying, it means we've decided to move forward with other candidates for this particular role. We truly appreciate the time, energy and care that goes into every application and will keep your information on file for future opportunities that may be a fit.

Our interview process typically takes 4-6 weeks and includes:

1. Application Review: Before applying, please review the location requirements for this role. Unfortunately, candidates who do not meet the location requirement will not be considered.
2. Phone Screen (30 minutes)
3. Team Interview (30-60 minutes)
4. Leadership Interview (30 minutes)
5. Take-Home Exercise (TBD):  A short, client-agnostic assignment designed to help us better understand how you think, approach challenges and tackle the work. Candidates who complete the exercise will receive a stipend via electronic gift card.
6. Offer
7. Target Start Date: September 2026

We are an equal opportunity employer. We welcome all people and do not discriminate - period. All qualified applicants will receive consideration for employment in accordance with federal, state and local laws. We prohibit workplace harassment and discrimination of any kind and are committed to building an inclusive workplace in every location where we operate.