Outside Sales Representative
Rental Equipment Investment Company (REIC)
Outside Sales Representative
REIC Rentals is hiring an Outside Sales Representative who is a customer-focused relationship builder and revenue driver for our Ohio territory.
At REIC Rentals, we operate as a trusted leader in specialty equipment rental solutions across North America. With over 55+ locations, we deliver high-performance equipment and expert support to meet the most demanding challenges.
We're growing fast - expanding our reach, enhancing our technology, and continuously innovating to deliver efficient, sustainable, and customized solutions. Our goal is simple: to set new industry standards while ensuring our customers always have the best tools, expertise, and service - wherever and whenever they need it.
What You'll Do
In this high-impact, individual contributor role, you'll be at the forefront of our growth - cultivating relationships, expanding our customer base, and shaping the future of REIC Rentals in the Denver market.
This isn't a maintenance role - it's a builder's role. You'll pioneer growth in your territory with the backing of a strong, established brand and a supportive team.
Key Responsibilities:
- Identify & Engage: Scout and pursue new project opportunities through research, outreach, and digital channels.
- Build Partnerships: Forge lasting relationships with potential and existing clients to unlock long-term value.
- Drive Strategy: Design and execute sales initiatives aligned with growth and profitability goals.
- Lead Negotiations: Develop compelling pricing proposals and close deals that benefit both the customer and REIC.
- Analyze & Optimize: Collaborate with finance and operations to monitor sales performance and maximize ROI.
- Represent REIC: Attend trade shows, networking events, and job sites to maintain strong market visibility.
- Collaborate: Partner with inside sales, service, and operations to ensure seamless customer experiences.
What We're Looking For
Our best Outside Sales Reps are builders and connectors - the kind of people who take ownership of their territory, create opportunities, and turn customers into long-term partners.
You'll thrive in this role if you have: A hunter's mindset - passionate about growing new business and expanding existing accounts. A customer-first approach, understanding jobsite needs and providing real solutions. Strong negotiation, communication, and business acumen to drive profitable growth. Persistence and follow-through - you stay organized, close the loop, and make things happen. A team-player attitude, collaborating with inside sales and operations to deliver results. Solid equipment or construction industry knowledge and a curiosity to keep learning. A commitment to safety, integrity, and excellence in every interaction.
What You Bring
- 3-5+ years of proven success in outside sales, focused on new business development and customer engagement within the equipment rental, construction, or related industries.
- Experience with cold calling, territory expansion, and account growth.
- Excellent communication, negotiation, and interpersonal skills.
- Strong analytical abilities, including forecasting, pricing, and P&L understanding.
- Proficiency in CRM systems, Microsoft Office Suite, and digital sales tools.
- Willingness to travel locally for client meetings and regionally for trade shows or company events.
Why Join REIC Rentals?
- Competitive base pay + UNCAPPED commission
- Company vehicle, laptop, and mobile phone provided
- Comprehensive benefits: Health, Vision, Dental, 401(k) with company match, Paid Life Insurance
- Generous PTO + company-paid holidays
- Growth-Focused Culture: We empower employees to take initiative and shape their future.
- Meaningful Impact: Your results directly fuel our mission of innovation and customer success.
- Collaborative Team: Join passionate professionals who support and challenge each other to excel.
- Career Development: Ongoing training, mentorship, and advancement opportunities.
REIC does not accept solicitation from 3rd party agency recruiters.
REIC and all affiliates operate as drug-free environments, which includes marijuana. A pre-employment drug screening that tests for THC and other drugs, as well as a full background check, is required of all newly hired employees.
Rental Equipment Investment Company (REIC)$69k
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