Appointment Setter

Job Description

Job Description

Who Are We?

Paul Gough Media helps private healthcare business owners grow through marketing, education, and innovative AI solutions.

As the company continues to grow, we’re looking for a high-performing Appointment Setter who can turn leads, conversations, and follow-ups into qualified appointments for our sales team.

If you enjoy speaking to people, like working toward measurable goals, and get a buzz from filling a sales calendar with quality opportunities, this could be the role for you.

You’ll work from our Celebration, Florida office alongside a fast-moving team with a strong focus on results.

Your Role

Your main responsibility is simple:

Start conversations and book qualified appointments.

You’ll speak with private healthcare business owners who have interacted with Paul Gough Media through our marketing, events, social media, referrals, previous conversations, and database.

Some will already know who we are. Others may need more nurturing.

Your job is to build rapport, understand their situation, create enough curiosity and value for them to take the next step, and secure an appointment with our sales team.

This isn’t a role for someone who waits for easy inbound leads.

It’s a proactive, high-activity position where strong follow-up and persistence are essential.

What You’ll Do

• Complete approximately 150–200 outbound calls per day .
• Contact new leads quickly while interest is high.
• Follow up with previous prospects and opportunities.
• Re-engage leads who have stopped responding.
• Build rapport quickly with clinic owners and decision-makers.
• Ask questions to uncover their challenges, goals, and priorities.
• Handle initial objections and hesitation confidently.
• Book qualified appointments directly into the sales calendar.
• Follow up through phone, SMS, email, and social media.
• Maintain detailed and accurate CRM notes.
• Hit weekly and monthly appointment targets.
• Track show rates, booking rates, and conversion performance.
• Continually work on improving your results.

Who We’re Looking For

We’re looking for someone who is:

• Persistent – one unanswered call doesn’t mean the opportunity is dead.
• Confident – you’re comfortable picking up the phone and leading a conversation.
• Target-driven – you like knowing exactly what success looks like.
• Competitive – you want to be one of the strongest performers on the team.
• Resilient – rejection doesn’t affect your next conversation.
• Personable – you can connect with people quickly.
• Coachable – you’re willing to listen, learn, and adjust.
• Organized – you follow up when you say you will.
• Hungry – you want the opportunity to increase your earnings through performance.

Previous appointment setting, sales, business development, lead generation, telesales, recruitment, or customer-facing experience is preferred.

CRM experience is an advantage.

What You’ll Receive

$45,000–$55,000 base salary , depending on experience.

$65,000+ OTE , with performance-based commission rewarding strong appointment and sales results.

Career progression into more advanced roles within our sales organization for high performers.

15 days paid vacation , plus selected company holidays.

Multiple established lead sources through our marketing campaigns, events, social media, referrals, educational content, and existing prospect database.

The Opportunity

We’re looking for someone who wants to become exceptional at this part of the sales process.

Someone who wants to increase the number of conversations they create, improve their appointment conversion rate, generate more opportunities, and earn more as their performance improves.

If you’re comfortable being measured on your results and excited by the opportunity to directly influence your income and career progression, we want to hear from you.

Submit your resume along with a short introduction explaining why you’d be a strong fit.

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