Sr. PR Manager-Consumer Tech, e-Commerce, Healthcare
Catamaran (Confidant PR)
THE OPPORTUNITY
Catamaran is looking for a media savvy and versatile Senior Manager to work on our consumer tech, e-commerce and healthcare accounts. The ideal candidate will bring 5+ years of PR agency and/or in-house experience, with a strong track record of work on scrappy earned media programs and creating integrated campaigns for challenger or established consumer brands.
This role will support traditional and emerging media relations, influencer programs, and integrated storytelling, with an emphasis on leveraging the cultural zeitgeist, data-informed insights, and timely trends as catalysts for coverage. The Senior Manager will play a key role in shaping client narratives for earned media, while contributing to overall account leadership.
YOU’LL THRIVE HERE IF…
✓ You have consumer tech, e-commerce and healthcare journalists, editors and producers on speed dial — and you use them.
✓ You have strong opinions about what good PR looks like, and you back them up.
✓ You geek out on culture, trends and the media landscape — and you turn that into client wins.
✓ You’re as comfortable building strategy as you are rolling up your sleeves to execute it.
✓ You’re genuinely curious about AI tools and how they can make your work sharper and faster.
WHAT YOU’LL DO
- Develop and lead earned-first, integrated media strategies aligned with clients’ business objectives, generating proactive ideas and value beyond the scoped work when appropriate.
- Translate client goals into compelling narratives, campaigns and moments that break through culturally and commercially.
- Deliver informed strategic recommendations grounded in best-in-class consumer PR practices, performance insights and evolving media behaviors.
- Stay ahead of the changing media and creator landscape, nurturing strong relationships with traditional, digital, emerging and niche outlets; regularly share insights and recommendations with clients and internal teams.
- Proactively anticipate client needs, manage priorities across multiple accounts and keep concurrent workstreams moving efficiently.
- Oversee day-to-day account operations, including integrated workflow coordination, team management, timelines and quality control.
- Leverage AI and emerging technologies (e.g., media intelligence, trend forecasting, content development, reporting and workflow automation tools) to inform strategy, optimize outreach, streamline processes and enhance results.
- Partner with influencer, social and paid media teams to support creator partnerships and paid media integrations that complement earned efforts.
- Participate in new business development, including pitch strategy, ideation, writing and presentations.
- Contribute to team growth by fostering collaboration and upholding Catamaran’s culture of creativity, curiosity and accountability.
- Willing and able to fuel and implement fresh thinking, push boundaries, and experiment - always looking for the “wow” factor for clients.
WHAT YOU BRING
- 5+ years of relevant experience (agency and/or in-house) developing and executing consumer PR programs for established or challenger brands.
- Strong strategic understanding of modern consumer communications, integrating earned media, influencers, social, paid amplification, analytics and creative storytelling.
- Proven ability to develop media strategies and maintain deep, trusted relationships with consumer tech, e-commerce, lifestyle, healthcare and emerging media.
- Experience delivering programs that drive measurable impact, from awareness and engagement to consideration and conversion.
- Comfortable using AI-driven tools and platforms to support research, trend analysis, media targeting, content development, reporting and optimization; curiosity to continuously test and adopt new technologies.
- Collaborative, solutions-oriented mindset with the ability to manage both internal teams and client expectations effectively.
- Experience translating research and insights—primary and/or secondary—into actionable strategies and compelling narratives.
- Exceptional written, verbal and presentation skills, with the ability to tailor communication for different audiences.
- Highly organized, proactive and adaptable in a fast-paced, high-energy environment; able to work independently while thriving as part of a team.
WHY CATAMARAN IS DIFFERENT
No junior bench
Every person on your team knows what they’re doing. No babysitting.
You own the account
Small, dedicated teams mean you see your work ship — and get credit for it.
Ideas travel fast
Flat structure. Your pitch to leadership is one conversation, not a committee.
Award-winning culture
Inc. Best Workplaces 2021, 2023 & 2024. High retention. People stay.
COMPENSATION & BENEFITS
Salary: $85,000-$95,000, commensurate with experience, plus performance bonus.
• Comprehensive health, dental and vision coverage
• Paid parental leave
• 401k with company match
• Generous PTO, paid holidays and volunteer time off
• Professional growth and development programs
• Charitable giving benefit
• Flexible hybrid schedule (2 days/week in NYC office for NYC-based employees)
ABOUT CATAMARAN
Catamaran is an agile strategic comms agency built to help brands earn attention, trust and brand love in today’s fragmented, always-on media environment. Formerly the PR practice at Confidant, Catamaran launched as a stand-alone agency in January 2026. We’re based in NYC, independent, and part of the Nostos Network.
Recognized as PRNews Platinum Award Best Medium-Size Agency of the Year (2025), PRovoke Media Best 80 PR Agencies in the US (2025), PRNews Agency Elite (2021–2026), and Inc. Best Workplaces (2021, 2023 & 2024).
Sound like you? We’d love to hear from you.
catamarancomms.com
Equal Opportunity Employer
At Catamaran, delivering our best work begins with being accepting of each other. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements
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