Head of Sales

About AppJaxx
AppJaxx is a rapidly growing marketing agency that helps marketing agencies, franchisors, business brokers, and B2B service providers scale through LinkedIn lead generation, appointment-setting systems, and automated CRM processes. Our focus is on combining data, technology, and strategy to create predictable growth for our clients.

As we continue to expand, we’re looking for a Head of Sales to lead our sales strategy, build scalable revenue systems, and drive consistent growth across the organization.

Position Overview
The Head of Sales will own and oversee the entire sales function, ensuring strong pipeline generation, high conversion rates, and predictable revenue. This role plays a critical part in aligning sales efforts with marketing and client delivery while building systems that scale as the company grows.

The ideal candidate is a strategic, hands-on sales leader with a builder’s mindset—someone who can turn demand into closed deals through clear processes, strong messaging, and disciplined execution.

Key Responsibilities

• Lead and execute the company’s sales strategy to drive consistent and scalable revenue growth.
• Build, optimize, and manage sales pipelines, CRM systems, and follow-up workflows.
• Collaborate closely with Marketing to align lead generation, messaging, and conversion strategies.
• Oversee and track key sales metrics including conversion rates, deal velocity, close rates, and revenue targets.
• Develop and enforce sales SOPs to ensure consistency, accountability, and repeatable results.
• Recruit, train, and manage sales reps, setters, or closers as the sales team scales.
• Handle or oversee high-value sales conversations and strategic negotiations.
• Provide leadership with insights on objections, pricing, positioning, and market feedback.
• Foster a performance-driven sales culture focused on ownership, execution, and continuous improvement.