Senior Program Manager, APM Video

Job ID: 10575227 | Amazon.com Services LLC

Shape the future of advertising by transforming how publishers engage with our video network. As a Senior Program Manager, you’ll design and deliver programs that simplify workflows, reduce complexity, and drive meaningful impact across our advertising ecosystem.

You’ll take ownership of critical initiatives that transform the publisher experience across our video advertising network. Working at the intersection of product, business, and operations, you’ll identify opportunities, define success metrics, and launch programs that deliver measurable results. You’ll collaborate across teams to streamline processes, remove friction, and build scalable solutions that empower publishers to succeed. Your work will directly influence how our advertising platform evolves and grows, making you a key contributor to our strategic vision.

Key job responsibilities

• Designing scaled processes by gathering functional requirements, identifying resources needed, and defining milestones and launch schedule to ensure timely and successful delivery of each initiative.
• Driving accountability from stakeholders for progress on key program actions through active engagement and escalation.
• Partner with cross-functional leads across the Amazon Ads organization providing tactical guidance and support.
• Driving and facilitating complex projects focusing on results and metric measurement.
• Assisting with the definition and design of tools, standard operating procedures, and processes.
• Identifying and mitigating risks, and removing roadblocks within projects.

A day in the life

Your day involves balancing strategic planning with hands‑on execution. You might start by reviewing progress on an initiative to simplify publisher onboarding, then meet with product and sales teams to align on next steps. You'll spend time analyzing workflow data to identify bottlenecks, then design templated processes to address them. Later, you'll facilitate a working session with cross‑functional stakeholders to define success metrics for a new program launch. You'll also identify potential roadblocks and work proactively to remove them before they impact timelines. Throughout the day, you're communicating progress, escalating blockers, and keeping teams aligned on shared goals.

About the team

We're a collaborative group focused on maximizing advertiser value and creating compelling ad experiences across Twitch and Amazon's properties. Our team brings together expertise in sales, product development, finance, and marketing to solve complex business challenges. We serve global brand advertisers who want to reach customers in meaningful, measurable ways through live content. Together, we're working to reduce revenue concentration risk, expand into new verticals, and build sustainable growth that positions Twitch as the preferred advertising platform for years to come. You'll work closely with cross‑functional partners who are committed to both short‑term results and long‑term strategic vision.

Basic Qualifications

• Bachelor's degree
• 5+ years of program or project management experience
• 5+ years of working cross functionally with tech and non‑tech teams experience
• Experience using data and metrics to determine and drive improvements
• Experience owning program strategy, end to end delivery, and communicating results to senior leadership
• Experience in complex problem solving, and working in a tight schedule environment
• Experience in online or digital advertising

Preferred Qualifications

• 2+ years of driving process improvements experience
• Knowledge of general AI tools
• Experience designing, implementing, and scaling upskilling, apprenticeship, or workforce development programs across large‑scale operations or corporate environments, including forecasting workforce needs and leveraging analytics to drive program decisions
• Experience working in a matrixed organization
• Experience implementing repeatable processes and driving automation or standardization

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Veterans, military spouses, and people with disabilities are encouraged to apply.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at

• USA, NY, New York - 127,200.00 - 185,000.00 USD annually
• USA, TX, Austin - 115,600.00 - 160,000.00 USD annually