Aviator Program - On Premise Sales Trainee (Charlotte)

As an Aviator, you will take part in a 12-month immersive experience in the Red Bull On Premise world. You will learn face-to-face sales, relationship-building tactics, execution methods, and event activation standards within all On Premise settings like bars, clubs, restaurants, hospitality, catering, food service, events, and festivals. Reporting to a Regional On Premise Manager, you will grow the business and represent Red Bull in your area by developing important customer relations and securing the availability and visibility of Red Bull at point-of-sale. Your main priorities will be learning how to manage accounts across all the segments of On Premise and maximizing Red Bull’s presence within your territory. This is a unique opportunity to impact a growing, global brand.

Areas that play to your strengths

All the responsibilities we'll trust you with:

• Strengthen our long-term professional relationships with existing on premise accounts and create new partnerships with industry influencers

  Learn how to use sales and negotiation to increase earnings for both customers and Red Bull, surpassing prior marketing sales targets

  Negotiate partnership agreements

  Learn strategies for expanding distribution, visibility, and execution in the market

  Bring the brand to life at the trendiest restaurants and bars, top clubs, major festivals, exclusive events, and in the extended On Premise universe of catering and food service accounts

  Analyze sales data to gain insights, shaping plans for customers and the territory

• Learn the brand, what we have to offer, and what makes us unique

  Manage multiple accounts

  Implement On-Premise sales and marketing strategies tailored to your region

  Take a hands-on approach: set up coolers, infrastructure, and point-of-sale materials

  Build your personal reputation and learn how to represent the brand in a positive way

  Practice how to make a lasting first impression, and how to differentiate yourself from other sales reps

  Learn Red Bull’s Brand Personality Attributes, what they mean for you, and how they will guide you in daily customer interactions

EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

• Fluent in English; additional languages an advantage
• Previous experience in CPG/sales, through work experience or internships
• Experience in the beverage industry, gastronomy, hospitality and catering, marketing, sales, or as your own boss
• Navigation of custom and standard Microsoft Office applications
• Open to working flexible hours, evenings, weekends, and some holidays
• Must be at least 21 years of age to satisfy the responsibilities of this job
• Must have a valid U.S. Driver's License

• Travel 20-30%
• Permanent
• Benefits eligible