Digital Marketing Specialist

.Digital Marketing Specialist page is loaded## Digital Marketing Specialistlocations: Austin: Remote - United States of Americatime type: Full timeposted on: Posted 20 Days Agojob requisition id: JR108220**Create the future of e-health together with us by becoming a Digital Marketing Specialist**At CompuGroup Medical we have the mission of building ground-breaking solutions for digital healthcare. Our vision is revolutionizing how healthcare professionals produce, access, and utilize information and thus enabling them to focus on the core value of their work: patient outcomes.**Your Contribution:*** Own and execute integrated digital marketing strategies across channels to grow brand awareness, qualified pipeline, and conversions.* Lead SEO end-to-end (technical, on/off-page, content) and manage multi-platform paid media (Google Adwords, Bing, Linkedin, Meta, social), continually optimizing for ROI and performance.* Instrument, analyze, and iterate using SEMrush, Matomo, and related analytics; design experiments and leverage AI/ML to enhance targeting, creative, personalization, and overall outcomes.* Deliver clear, executive-ready reporting and insights; translate results into action plans and forecasts while managing budgets to maximize impact.* Drive best practices and cross-functional collaboration while staying ahead of industry trends.**Your Qualification:*** Bachelor’s degree (or equivalent experience) and 5+ years in digital marketing with a strong focus on SEO and paid search.* Advanced PPC across multiple digital advertising platforms; skilled in budget management, A/B testing, and performance optimization.* Data-driven operator with hands-on experience in SEMrush, Matomo, Google Analytics (or similar) and familiarity with CMS workflows (Neos a plus).* Lifecycle and content marketing: email automation/segmentation and deliverability; develop and execute content strategies across blog, video, and social; proven organic and paid social growth.* Fluency with AI/ML marketing tools for targeting, personalization, and automation; apply UX/CRO principles to improve journeys and conversions; working knowledge of GDPR/CCPA and strong ethical standards.**What you can expect from us:*** **Purpose**: Become a part of a significant initiative. At the intersection of healthcare and digital innovation, we are shaping the future of e-health.* **Equal Opportunity Employer:** At CGM, we value our team members and strive to create an environment where everyone has the opportunity to succeed.* **Career Opportunities**: We are offering a variety of internal career opportunities and numerous long-term perspectives.* **Security**: We offer a secure workplace in a crisis-proof market.* **All-round benefits package**: Medical, Dental and Vision as well as 401k with employer matching. Personal Time Off to promote work life balance.* **Work environment**: Modern workplaces, flexible working hours, hybrid work options and much more.**We create the future of e-health.** Join us in a cause that shapes the very future of hope and healing. At the powerful crossroads of healthcare and innovation, we are passionately building the next chapter of e-health—a revolution that saves lives, transforms care, and brings compassion into the digital age. Together, we can make a lasting difference.locations: Austintime type: Full timeposted on: Posted 27 Days Ago #J-18808-Ljbffr CompuGroup Medical