Senior Field Marketing Manager

As a Senior Field Marketing Manager (f/m/d) at Parloa, your mission is to drive pipeline and revenue growth in the U.S. market by designing and executing strategic marketing programs tailored to our key industries. You will take full ownership of regional marketing initiatives, with a strong focus on field/partner events. Leveraging your industry expertise and fluency in AI‑driven marketing tools, you’ll work closely with Sales and cross‑functional teams to create impactful experiences that generate demand, deepen customer engagement, and accelerate deal velocity. Responsibilities Develop and execute regional marketing plans that align with sales priorities and revenue targets. Collaborate with Sales, Content Marketing, Product Marketing, and Partnerships teams to tailor content and campaigns for the U.S. market. Plan and execute integrated marketing campaigns, including field events, webinars, industry conferences, and ABM with internal stakeholders. Build pipelines and accelerate sales cycles through region‑specific strategies and customer engagement programs. Track, measure, and report on campaign performance, ROI, and pipeline impact. Leverage AI tools and platforms to optimize campaign targeting, personalization, and performance insights. Foster relationships with industry partners, associations, and influencers in the insurance, financial services, and healthcare sectors. Qualifications 7–10 years of field or regional marketing experience, with at least 5 years focused on the U.S. market. Proven success in executing high‑impact campaigns and events that drive revenue. Industry expertise in insurance, finance, or healthcare is strongly preferred. Deep understanding of the enterprise sales cycle and collaboration with account executives. Fluency with AI‑enabled marketing platforms or tools (e.g., for lead scoring, content generation, personalization, or predictive analytics). Excellent communication, project management, and cross‑functional collaboration skills. Experience with Salesforce, HubSpot/Marketo, and event/webinar tools is preferred. Benefits and Compensation Competitive salary range: $135,000 - $170,000 USD. Equity package. Flexible working hours, unlimited PTO, and travel opportunities. Training and development budget for continuous professional growth. Health insurance, ClassPass membership, Nilo Health, weekly office lunches. Regular team events, game nights, and other social activities. Hybrid work environment with in‑office days to foster connections. About Parloa Parloa is a fast‑growing startup in the Generative AI and customer service space, building a voice‑first GenAI platform for contact centers. Founded in 2018, the company employs over 400 people worldwide and has recently raised $120 million in Series C funding. Parloa employs a diverse, collaborative culture, and encourages personal and professional growth. Equal Employment Opportunity * We provide equal opportunities to all qualified applicants regardless race, gender, sexual orientation, age, religion, national origin, disability status, socioeconomic background and other characteristics. #J-18808-Ljbffr Parloa GmbH