Creative Lead

Description The Brand Partnership Studio brings streamers visibility and value across Twitch and Amazon through strategic brand partnerships. We enable brands to win in the creator economy by delivering what their target audiences and Twitch viewers want: programs that harness Twitch streamers and community behaviors with compelling content and tech. We are seeking a Creative Operations Lead, US, to lead operational excellence for the Twitch Brand Partnership Studio. In this highly visible role, you will own the strategy and execution of complex, cross‑functional processes that enable our creative team to deliver exceptional brand partnership experiences at scale. As the Creative Operations Lead, you will be the orchestrator of our creative production ecosystem, building frameworks that optimize resource allocation, streamline workflows, and ensure our team can focus on what they do best: creating award‑winning content that resonates with Twitch communities and delivers value for streamers and brand partners. Key Job Responsibilities Own the lifecycle of complex creative operations programs spanning multiple teams across BPS, Twitch, and Amazon Develop and implement operational frameworks that scale creative production capabilities while maintaining quality Establish and track operational metrics (KPIs) to measure efficiency, quality, and team productivity Lead capacity planning and resource allocation to optimize team utilization and project delivery Drive both tactical execution and strategic planning for creative operations initiatives Manage large‑scale initiatives that support organizational roadmaps and business objectives Present program status, risks, and recommendations to Directors and VPs Influence technology and tooling decisions that impact creative operations Train teams on new procedures and provide ongoing support to ensure successful adoption Maintain in‑house knowledge repositories About the Team The Brand Partnership Studio (BPS) brings streamers visibility and value across Twitch and Amazon through strategic brand partnerships. We enable brands to win in the creator economy by delivering what their target audiences and Twitch viewers want – programs that harness Twitch streamers and community behaviors with compelling content and tech. Basic Qualifications 6+ years of professional non‑internship marketing experience Experience using data and metrics to drive improvements Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) Experience building, executing and scaling cross‑functional marketing programs Experience communicating results to senior leadership Preferred Qualifications Experience with Salesforce and Tableau Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process , please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. The base salary range for this position is listed below. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at USA, NY, NewYork–137,900.00–186,500.00USD annually #J-18808-Ljbffr