Senior Manager, Programmatic & Yield Operations
Best Buy
Senior Manager, Programmatic & Yield Operations
As a Senior Manager, Programmatic & Yield Operations, you'll be the operational backbone of Best Buy Ads' programmatic business, ensuring our ad supply is priced, trafficked, and transacted at peak efficiency across our platform ecosystem. Day to day, you'll manage our core ad tech stack, including Google Ad Manager, Magnite, and PIO, owning everything from inventory setup and floor pricing to rate card management, deal execution, and monitoring. You'll lead a team of specialists while serving as the go-to expert for platform operations, troubleshooting, and cross-functional escalations. If you're a hands-on operator who thrives in a fast-moving environment and knows programmatic infrastructure inside and out, this role was built for you. Best Buy Ads is a key part of our company's business strategy, as we deliver business results by partnering with leading brands to captivate audiences, drive engagement, and provide measurable impact. This role is hybrid, which means you will be required to work some days at our Best Buy office in Richfield, Minnesota, or New York City, and some days virtually from home or another non-Best Buy location. Candidates outside these metro areas may qualify for remote work. The recruiter or hiring manager will provide more details during the hiring process.
What You'll Do
- Manage day-to-day operations across GAM, Magnite, and Placements.io, including inventory setup, trafficking, and platform configuration
- Own floor pricing, rate card strategy, product-to-placement mapping, and execution across guaranteed and auction-based ad products
- Execute and optimize programmatic deal management across PMP, Programmatic Guaranteed, and Open Auction channels
- Monitor yield performance, sell-through, and revenue pacing, using critical thinking to surface monetization opportunities and operational improvements
- Troubleshoot platform, delivery, and partner issues, serving as the primary point of escalation while collaborating across teams to drive resolution
- Lead, develop, and grow a team of yield operations specialists, fostering adaptability, operational rigor, and continuous improvement
- Work closely with Sales, Media Planning, and Ads Ops to ensure our systems and tools are optimized to deliver commitments across our demand
Basic Qualifications
- 3 years of experience in ad operations or programmatic advertising for an RMN or publisher
- 3 years managing and developing operations teams
- Deep hands-on expertise with Google Ad Manager (GAM) and Magnite
- 3 years of experience with programmatic deal structures, including PMP, Programmatic Guaranteed, and Open Auction
- Familiarity with CTV or streaming inventory operations
- 2 years of experience with floor pricing, inventory management, and rate card governance
- Strong analytical and problem-solving skills, with the ability to translate performance data into operational decisions
- Demonstrated ability to collaborate effectively in cross-functional, matrixed environments
- Bachelor's degree or higher or equivalent experience
Preferred Qualifications
- Hands-on experience with Amazon DSP or other SSP/DSP platforms
- Proven ability to adapt to changing tools, priorities, and market conditions
- Demonstrated success partnering closely with analytics, product, and sales teams to drive business outcomes
What's In It For You
We're committed to helping our people thrive at work and at home. Best Buy offers a range of benefits to support your overall well-being and provide support as you need it, especially at key moments in your life. Our benefits include:
- Competitive pay
- Great employee discount
- Financial savings and retirement resources
- Support for your physical and mental well-being
Best Buy provides different types of leaves of absence (LOA) and potential pay sources to employees based on eligibility. The length of your LOA depends on your situation, where you live, your full-time or part-time employment status, and federal and state regulations. Intermittent or reduced-schedule leave is also available for certain medical or family care leaves. Paid time off (vacation or PTO) is offered to full-time and part-time employees based on work location, employment status, salary or hourly status (exempt/non-exempt), and years of continued or bridged service. Certain roles, where market norms demand it, are eligible for various forms of incentive pay to drive performance and offer recognition for achieving financial and strategic results. For more information about our incentive pay plans, including eligibility, please refer to our Incentive Programs Summary. For more information about benefits, LOA and paid time off, please refer to our Benefits Guide.
About Us
As part of the Best Buy team, you'll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life in our stores, online and in customers' homes. Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We're committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here. Best Buy is an equal opportunity employer.
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