Trade Marketing Analyst

Description

At Crystal Farms Dairy Company we harbor a passion for quality food and seek out the very best talent that fosters our culture of ownership and accountability. Whether working on a new product, interacting with consumers, or giving back to the community - passion for cheese is always present in all we do.

The Trade Marketing Analyst serves as the administrator and subject-matter expert for Crystal Farms' Trade Promotion Management (TPM) software (Blue Planner/Up Clear), while providing analytical support across trade spend, promotional performance, compliance, and forecasting. The ideal candidate is highly analytical, detail-oriented, and comfortable working across Sales, Accounting, Finance, and Marketing to improve trade effectiveness and governance.

Responsibilities:

• Serve as system administrator for the TPM platform, including user set-up, customer configuration, pricing, accruals, and system maintenance
• Partner with the TPM vendor to manage enhancements, troubleshoot issues, and submit support tickets
• Ensure data accuracy and integrity between TPM and ERP systems in collaboration with Accounting and Finance
• Develop and maintain recurring trade, promotion, and volume performance reports at both account and total-company levels
• Analyze promotion performance to identify gaps between planned vs. actual spend, volume, and ROI
• Support post-event analysis and reconciliation of billing and deductions
• Monitor promotional activity for adherence to approved pricing guidelines and support follow-up actions by Sales, Finance, and Trade leadership
• Assist in strengthening trade governance processes and documentation
• Ad hoc department responsibilities at the direction of the Senior Director of Sales, Director of Marketing, and Trade and Revenue Growth Management

Qualifications:

• Bachelor's degree in Marketing, Business, Analytics, Finance, or related field
• 2-4 years of business experience in trade marketing, sales analytics, finance, or CPG-related analytical roles
• Experience working with SaaS vendors and managing SaaS systems
• Strong analytical skills with advanced proficiency in Excel
• High attention to detail and strong data management skills
• Experience in the CPG or food industry
• Familiarity with ERP systems and financial accrual processes
• Experience supporting trade governance or post-event analysis
• Ability to translate complex data into clear, actionable insights