Global Marketing Manager
PCI TRGR Penn Pharmaceutical Services Ltd
Life changing therapies. Global impact. Bridge to thousands of biopharma companies and their patients. We are PCI. Our investment is in People who make an impact, drive progress and create a better tomorrow. Our strategy includes building teams across our global network to pioneer and shape the future of PCI.
Key Responsibilities
- Develop, manage, and execute integrated global marketing strategies and campaigns that support corporate and commercial objectives.
- Strengthen PCI's brand visibility, positioning, and reputation across key global markets.
- Partner with Business Development, Commercial teams, regional marketing teams, and other stakeholders to align marketing initiatives with business priorities and growth opportunities.
- Manage marketing programs across content, digital channels, campaigns, events, and marketing operations.
- Ensure consistency of brand messaging, identity, and positioning across all regions, channels, and customer touchpoints.
- Monitor, analyze, and report on key marketing performance indicators, including brand awareness, engagement, lead generation, conversion, and return on investment.
- Leverage market research, competitive intelligence, customer insights, and performance data to optimize marketing strategies and campaign effectiveness.
- Support and drive integrated go-to-market initiatives that contribute to customer acquisition, retention, and pipeline growth.
- Ensure marketing activities comply with applicable global and regional regulatory requirements.
- Promote innovation through the adoption of new technologies, tools, processes, and marketing best practices.
- Collaborate across functions to deliver impactful marketing programs that support organizational goals.
- Contribute to the development of marketing plans, budgets, objectives, and measurement frameworks.
- Manage multiple projects simultaneously while balancing strategic priorities and day-to-day execution.
- Serve as a brand ambassador for PCI and represent the Global Marketing function in cross-functional, regional, and external initiatives.
- Mentor, support, and share knowledge with team members as appropriate.
Key Competencies
- Strategic Thinking
- Business Acumen
- Marketing Planning and Execution
- Data Analysis and Performance Measurement
- Brand Management
- Cross-Functional Collaboration
- Communication and Influencing Skills
- Decision Making
- Problem Solving
- Project Management
- Innovation and Continuous Improvement
- Results Orientation
- Stakeholder Management
- Leadership and Mentorship
Qualifications
The requirements listed below are representative of the knowledge, skill, and/or ability required for the stated position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Bachelor's degree in Marketing, Business, Science, Communications, or a related field.
- Relevant marketing experience commensurate with the responsibilities of the role, preferably within a CDMO, pharmaceutical services, life sciences, or healthcare environment.
- Experience developing and executing marketing campaigns, programs, and initiatives across multiple channels.
- Strong understanding of marketing strategy, customer engagement, lead generation, brand management, and campaign measurement.
- Experience utilizing CRM platforms, marketing automation tools, analytics platforms, and reporting systems.
- Demonstrated ability to analyze data and translate insights into actionable recommendations.
- Strong business acumen with the ability to align marketing activities to commercial objectives.
- Excellent written, verbal, presentation, and stakeholder management skills.
- Proven ability to collaborate effectively across functions, regions, and organizational levels.
- Strong project management, organizational, and prioritization skills.
- High level of initiative, adaptability, emotional intelligence, and problem-solving ability.
- Passion for innovation, continuous improvement, and professional growth.
- Willingness to travel domestically and internationally as required.
Equal Employment Opportunity (EEO) Statement
PCI Pharma Services is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status. At PCI, Equity and Inclusion are at the core of our company’s purpose: Together, delivering life-changing therapies. We are committed to cultivating an inclusive workplace by holding ourselves accountable to the highest standards of understanding, fairness, respect, and equal opportunity – at every level. We envision a PCI community where everyone can belong and grow, and we strive to bring this vision to reality by continuously and intentionally assessing our people practices, policies and programs, marketing approach, and workplace culture.
Why work for PCI Pharma Services?
At PCI, we have an uncompromising focus on providing quality and operational excellence and providing the industry leading customer experience. Our people make all of this happen, so providing an industry leading experience for our people is equally as important. By creating an authentic culture of purposeful work, we aspire to be an interesting and fulfilling place for talented individuals to grow careers. We live a philosophy of intentional learning combined with real-life experience supported by a fair and competitive rewards program. We are individuals, teams and a company that believes in our purpose and our approach is simple, the people who work at PCI fuel our business; we don’t say no, we figure out how.
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