Digital Content Creator

Digital Content Creator Department: CEC College of Engineering and Computing Job Type: Full Time Job Close Date: 07/09/2026 About UofSC From the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor’s degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service — helping to build healthier, more educated communities in South Carolina and beyond. Job Summary The purpose of the Digital Content Creator is to advance the Molinaroli College of Engineering and Computing’s brand by playing an important role in the development and delivery of high-quality digital content that aligns with marketing, communications, and enrollment efforts. This position works under general supervision of the Director of Marketing and Communications and contributes to content planning and production across multiple platforms. This role involves creativity, initiative, and storytelling. The digital content creator will be integral to the college’s efforts to help capture and create photography, video, and digital media that highlight the College’s programs, people, activities and impact to life. The Digital content creator will have a “facing” impact on driving audience engagement, brand awareness and measurable outcomes. Preferred Qualifications Bachelor’s degree in Communications, Marketing, Digital Media, Journalism, Visual Arts, or a related field. 1-3 years of professional experience in content creation, social media management, or digital marketing. Demonstrated experience producing both photography and video content for organizational or brand use using DSLR systems with a strong digital portfolio showcasing marketing-oriented work. Experience managing social media accounts across multiple platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube, X). Knowledge, Skills, and Abilities Strong proficiency in Adobe Creative Suite (Premiere Pro, Photoshop, Lightroom, and After Effects) and other content creation platforms, including Canva and CapCut, with experience operating DSLR cameras, lighting equipment, and audio recording tools. Ability to develop engaging visual and written content tailored to diverse audiences and platforms while maintaining adherence to brand guidelines, utilizing effective storytelling techniques and audience engagement strategies. Demonstrated capability to manage multiple projects, prioritize competing responsibilities, meet deadlines in a fast-paced environment, and adapt quickly to changing priorities and emerging content needs. Excellent organizational and detail-oriented skills, particularly in content production, asset management, performance tracking, and the analysis of engagement metrics to refine strategies and expand audience reach. Strong written, verbal, and interpersonal communication abilities, with the capacity to work independently and collaboratively while building effective relationships with students, faculty, staff, and external partners. Creative, proactive, and solution-oriented approach to problem-solving, with the ability to think strategically and respond effectively to evolving challenges. Benefits The University of South Carolina offers a valuable benefits package including but not limited to: Health and Life Insurance Retirement Programs Paid Tuition Dependent Scholarships Annual Leave Sick Leave 13 Paid Holidays (including an extended December holiday) Paid Parental Leave Professional Development Opportunities EEO Statement The University of South Carolina does not discriminate in educational or employment opportunities on the basis of race, sex, gender, gender identity, transgender status, age, color, religion, national origin, disability, sexual orientation, genetics, protected veteran status, pregnancy, childbirth or related medical conditions. #J-18808-Ljbffr