Automotive Group Social Media Content Creator

Job Description

Job Description

A large, growing automotive dealership group is seeking a creative and driven  Social Media Content Creator to develop engaging content across a portfolio of approximately 30 dealership locations.

This is a hands-on opportunity for someone who loves creating content, telling stories, and turning everyday moments into engaging social media. You’ll travel to dealership locations, capture vehicles, employees, customers, events, and behind-the-scenes moments, and transform them into content that builds awareness, grows engagement, and generates results.

If you’re comfortable behind a camera, know what makes people stop scrolling, and understand how to create content for platforms like Instagram, TikTok, Facebook, and YouTube, we want to hear from you.

• Pay up to $120,000 per year , depending on experience and qualifications
• Medical, dental, and vision insurance
• 401(k) retirement plan
• Paid time off and paid holidays
• Professional development and career growth opportunities
• Opportunity to create content for a growing automotive group with approximately 30 dealership locations
• Work with major automotive brands, exciting vehicles, new vehicle launches, events, and promotional campaigns

• Create, film, edit, and publish engaging social media content across approximately 30 automotive dealership locations
• Develop content for Instagram, TikTok, Facebook, YouTube, LinkedIn, and other relevant platforms
• Produce short-form videos, Reels, TikToks, Stories, photos, graphics, and promotional content
• Travel to dealership locations to capture vehicle inventory, new vehicle launches, sales events, promotions, employee features, customer experiences, and community events
• Develop and maintain monthly content calendars for individual dealership locations
• Create localized content while maintaining consistent brand messaging and quality
• Collaborate with dealership management, sales teams, and marketing teams to identify new content opportunities
• Turn dealership activities, vehicles, employees, and customer experiences into compelling stories
• Monitor social media trends and identify opportunities to create timely and relevant content
• Track performance, including reach, engagement, follower growth, video views, and lead activity
• Ensure content follows applicable brand guidelines and advertising requirements
• Manage multiple projects, locations, and deadlines while maintaining a high standard of content quality

• Professional experience creating social media, digital, or video content
• Strong video production, filming, editing, photography, and creative skills
• Strong understanding of Instagram, TikTok, Facebook, YouTube, and other major social platforms
• Ability to create engaging short-form video content designed for social media
• A creative eye and strong sense of visual storytelling
• Ability to recognize trends and translate them into relevant content
• Strong communication, organization, and time-management skills
• Ability to work independently while collaborating with a larger marketing and dealership team
• Comfortable traveling regularly to multiple dealership locations
• Ability to manage multiple projects and deadlines simultaneously
• Automotive, dealership, or multi-location marketing experience is a plus

This is an opportunity to create content for a large, growing automotive organization with approximately 30 dealership locations and make a measurable impact on how its dealerships connect with customers. You’ll have the opportunity to work with exciting vehicles and major automotive brands, visit dealership locations, create original content, experiment with new ideas, and help shape the social presence of a growing automotive organization.

Confidential Search: This position is being advertised confidentially. Additional information regarding the organization, location, compensation structure, travel expectations, and position will be shared with qualified candidates during the interview process.

Equal Opportunity Employer: We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other characteristic protected by applicable federal, state, or local law.