Paid Media Specialist
$36 - $45 per hourArizona Staffing
Paid Media Specialist
Location: Phoenix, AZ
Job Type: Contract-to-Hire
Pay: $36-$45/hour
Schedule: Full-time | Hybrid
About the Role
We're seeking a Paid Media Specialist to take hands-on ownership of paid search and paid social campaigns for a growing organization in the Phoenix area.
This role will manage campaign execution, optimization, reporting, audience strategy, and budget performance across Google and Meta.
The ideal candidate has 3-5 years of paid media experience and can point to measurable improvements they've personally driven.
What You'll Do
+ Build, manage, and optimize Google Ads campaigns
+ Manage paid social campaigns through Meta Ads Manager
+ Monitor campaign budgets and daily performance
+ Conduct keyword research and competitive analysis
+ Build prospecting and retargeting audiences
+ Optimize bidding, targeting, creative, and campaign structure
+ Partner with designers and copywriters on advertising creative
+ Conduct A/B testing across ads and landing pages
+ Track conversion performance through GA4 and Google Tag Manager
+ Analyze lead quality and campaign ROI
+ Monitor CPL, CPA, CAC, CTR, conversion rates, and ROAS
+ Build weekly and monthly performance reports
+ Present recommendations based on campaign data
Requirements
What We're Looking For
+ 3-5 years of paid media or performance marketing experience
+ Strong hands-on Google Ads experience
+ Experience managing Meta advertising campaigns
+ Experience managing meaningful advertising budgets
+ Strong understanding of conversion tracking
+ Experience with GA4
+ Knowledge of Google Tag Manager
+ Strong analytical skills
+ Ability to make optimization decisions based on data
+ Strong communication skills
Technology Doesn't Change the World, People Do.®
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