Freelance Copywriter

Role Description

We’re looking for a Copywriter with strong hands-on experience in social-first creative, especially UGC-style content and organic social storytelling. This role is ideal for someone who understands how content performs on platforms like TikTok, Instagram Reels, Meta, and YouTube Shorts, and knows how to write hooks, scripts, and concepts that feel native to the feed.

This is not a traditional brand copywriting role. We are specifically looking for candidates with real experience creating or scripting UGC and organic social content.

Tasks

• Write high-performing UGC scripts for paid social campaigns across TikTok, Meta, and other short-form platforms
• Develop social-first concepts, hooks, ad angles, and video structures designed for conversion
• Collaborate with creative strategists, editors, creators, and media buyers to improve ad performance
• Adapt messaging quickly based on performance insights and creative testing results
• Contribute to organic social content ideation where needed

Qualifications

• Proven hands-on experience writing for social-first video content
• Strong experience creating UGC scripts is required
• Deep understanding of TikTok/Reels-style pacing, hooks, retention, and creator-led storytelling
• Ability to write direct-response focused copy that feels native and authentic
• Portfolio or examples of relevant UGC / organic social work required
• Paid social experience is a plus, but not essential

Benefits

• Flexibility to work remotely from anywhere
• Competitive compensation based on experience
• Opportunity to work on fast-moving creative campaigns with direct performance impact
• Collaborative environment focused on experimentation, speed, and creative performance