Marketing Coordinator

Brief Description: Directs all marketing efforts aimed at attaining new business, growing existing business, and building strong market visibility and recognition. Specific Duties Maintains a teaching schedule of 12-15 classes per week totaling approximately 10 working hours. Serves as substitute coach as need dictates. Takes initiative to find new schools, areas, or opportunities to conduct JumpBunch classes. Sets up meetings with decision makers via phone call, email, or drop in visit. Assembles and keeps a minimum supply of approved marketing packets. Presents JumpBunch materials to directors with goal of securing free class demos. Maintains an approved database of all contacts with detailed notes on visit results. Follows up at appropriate times with all schools not currently hosting JumpBunch as noted in visit details. Promptly returns all emails through assigned JumpBunch email address. Delivers seasonal or promotional material to potential new schools as created or defined. Schedules, coordinates, and assists with free demo classes as needed. Schedules and holds meetings at agreed upon intervals with the directors of all current schools to promote JumpBunch and build the partnership mentality. Attends classes with other coaches to observe procedures and identify areas of opportunity to grow. Uses performance checklist to insure classes attended is properly marketed with approved collateral and seeks to increase collateral presence. Proactively seeks out and secures JumpBunch presence at parent’s nights and open houses. Attends named events above as well as meet-n-greets as available. Seeks external opportunities to build recognition of the JumpBunch brand through free and sponsored events. Represents JumpBunch at select events in the absence of franchise owners. Provides detailed weekly updates on marketing activity during required meeting with JumpBunch owners to include the following at a minimum: Log of all calls made and the results of each call Notes on visits completed and the results of those visits Detailed thoughts on potential new marketing avenues Agenda details for the upcoming week Summary of any internal marketing activity or visits Dates for scheduled free classes, future meetings, or visit to schools Questions for JumpBunch owners regarding procedures or expectations Suggestions for local marketing strategy or opportunity Work Environment and Requirements Outside of classes taught, will work from home or other available location. Must provide own computer and internet access. Must provide own mobile phone with a calling plan adequate to handle required demand and voice message capability. Teaching schedule may be arranged with preferred marketing days considered. External marketing activity should be conducted a minimum of 5 hours per week and at times determined by the employee. Internal marketing activity should be conducted a minimum of 5 hours per week and at times determined by the employee. Must provide own individual transportation and maintain appropriate liability insurance as required by law. Travel time is included in compensation unless specifically approved as an exceptional distance or situation. Must be able to effectively communicate with a wide range of people from children to established business and civic leaders. Must meet or exceed all state and franchise requirements for working with children. Must be able to carry up to 50 lbs of equipment for classes. Must be able to execute a series of 30 minute to 1 hour JumpBunch classes that includes bending, stooping, squatting, jumping, jogging, reaching and talking with a high level of energy. Will be allowed to flexibly schedule hours worked in any given week to accommodate time taken for vacation, sickness, or other discretionary days missed. JumpBunch ownership may include additional bonus compensation at their sole discretion based upon defined performance indicators or results. #J-18808-Ljbffr