Digital Content Manager

Key Responsibilities Develop and evolve core narratives, POVs, and storytelling frameworks within the broader content system Create and execute clear, high-quality briefs aligned to strategic direction, ensuring content connects across platforms and audience journeys Ensure content is aligned to brand voice, audience needs, and platform best practices Use Canva and/or other creative tools to support content development, editing, and rapid on‑brand asset creation Leverage AI tools to enable a connected content system that scales core narratives across formats and platforms, aligned to audience needs Use AI tools to adapt core content into multiple formats for web and social, optimized for platform performance, audience relevance, and AI discoverability Partner with brand creative and agencies on concept development, iteration, and execution Provide direction and feedback to ensure content meets quality, clarity, and performance expectations Ensure consistency of tone, messaging, and visual identity across all outputs Support end‑to‑end content execution across web and social platforms, ensuring content is optimized for platform, format, and audience Act as a quality checkpoint across channels, ensuring accuracy, consistency, and alignment to brand voice and standards Support publishing workflows and platform execution as needed, including use of enterprise platforms (e.g., Sprinklr) Monitor content performance and platform activity in partnership with the team helping ensure timely response and continuous optimization Travel as needed to manage onsite photography, videography, and real‑time content capture Requirements 5–10 years of experience in digital content, social media, creative strategy, brand marketing, or a related field within a company or agency environment Strong judgment and decision‑making in high‑visibility, fast‑moving environments Proven ability to translate digital strategy into connected content systems across web and social channels Experience shaping briefs, guiding creative development, and working with agencies or creative partners to deliver strong execution Strong written and verbal communication skills, with the ability to influence across teams and work effectively with senior stakeholders Deep understanding of digital platforms, content ecosystems, and emerging AI tools and trends Data‑driven mindset, with the ability to interpret performance and turn insights into clear content recommendations Strong editorial judgment and a sharp eye for quality, clarity, brand voice, and on‑brand creative Ability to manage multiple strategic and creative workstreams with clarity, urgency, and attention to detail Collaborative, low‑ego approach with ownership, curiosity, and the ability to build strong partnerships across functions Core Competencies Demonstrates expertise in developing and executing content strategies that align with brand voice and audience needs across digital platforms. Proficient in leveraging AI tools and creative software to optimize content performance and ensure high‑quality outputs. Hard Skills Content Development Digital Marketing Social Media Strategy Brand Marketing Content Performance Analysis Soft Skills Strong Communication Judgment and Decision‑Making Collaboration Attention to Detail Curiosity Tools & Technologies Canva Sprinklr AI Tools #J-18808-Ljbffr