Digital Marketing Manager

Digital Marketing Manager - Phoenix, AZ.

This is a role with one of the fastest growing DTC brands in the United States. They are in the luxury home goods space. As the business scales, they're hiring a Digital Marketing Manager to lead strategy and execution across channels.

The Role

This is a strategic, hands-on leadership role owning brand growth, acquisition, engagement and revenue. You'll work directly with the CEO and leadership team, bringing influencer, social, email/SMS, paid, affiliate, creative and eCommerce together into one joined-up plan. You'll build the strategy, manage the people and partners delivering it, and own the results.

Key Responsibilities

• Strategy: Build and run integrated marketing plans tied to revenue goals, from planning through measurement and optimization, and spot opportunities across acquisition, retention and brand.
• Influencer & Partnerships: Own the influencer program end to end, including sourcing, negotiating and managing creators, measuring ROI, and reusing creator content across paid, organic, email and site.
• Social & Content: Set the direction for organic social, especially Instagram and TikTok, working with creative to produce on-brand content that uses UGC and trends.
• Email & SMS: Oversee lifecycle strategy with channel managers, covering launches, promotions and retention campaigns that tie into wider initiatives.
• Affiliate & Digital: Work with the affiliate, paid media and eCommerce teams to align activity, improve ROI and deliver seasonal campaigns.
• Team & Projects: Coordinate internal teams and external partners, and set priorities, timelines and accountability so work ships quickly and well.

What You'll Bring

• 3+ years in DTC Marketing
• A track record of building and executing integrated, multichannel strategies
• Strong grasp of influencer, social, email/SMS, affiliate and digital acquisition
• Experience negotiating and managing creator or brand partnerships
• Familiarity with Shopify, Klaviyo, Postscript, Meta, Google Ads or TikTok is a plus

What's on Offer

• Health, dental and vision insurance
• 401(k) with employer match
• Life insurance
• Plus many more