Regional Sales Manager Charlotte

Mid-Atlantic Regional Sales Manager

The Mid-Atlantic Regional Sales Manager position is accountable for the achievement of regional volume objectives, forecast accuracy, trade promotional management & execution, distribution targets, new item speed to shelf, SRP management, and retail shelf & display execution. The RSM position is responsible for delivering creative, fact-based solutions and thought leadership that will help build Sauer Brands at assigned customers.

Responsible for proactively managing, analyzing, evaluating and holding the accountability for the overall business plan to meet all volume, profit and share objective. Primary focus is to (a) Achievement of sales objectives and specific volume goals through direct customer call point plus regional broker partner team focused on the management, execution of account trade plans and brand strategies that will meet key performance indicators (KPIs), (b) manage relationship with customers, customer facing trade management, forecasting, broker management, and internal reporting & resources (c) manage trade promo and spending plans, operations item level forecasting and profitability of assortment mix. The Mid-Atlantic Regional Sales Manager will report to the Sr Director of Sales - East. Key duties and responsibilities include:

• Achievement of sales objectives and specific volume goals through direct customer management plus regional broker partner management, execution of account plans and brand strategies.
• Focus on achievement of optimal MAPS (Merchandising, Assortment, Pricing and shelving) by account.
• Manage trade funds, reporting, planning and spending to support marketing and promotional plans, help determine pricing and distribution, customer presentations and negotiating with accounts in a direct sales environment and broker managed conditions.
• Develop and deliver customer plans to achieve objectives within budget.
• Deliver short- & long-term solutions through best practice thought leadership.
• Present annual marketing plans to retail grocery customers (distributors, direct and indirect grocery retailers) and execute plans across a diverse customer base.
• Lead the regional broker sales team within the geography.
• Work closely cross functionally to produce timely business updates for senior leadership.

Performance standards (the criteria that will be used to evaluate performance) include:

• Key Performance Indicators Commercial-Revenue, Volume Mix, Distribution, Trade Spend
• Brand Health-Share growth, Distribution growth, Velocity per ACV point, channel development, net price growth
• Spending Effectiveness - Pricing and margin optimization, Trade spending optimization
• What you do and how you act
• Leadership and contribution to overall success of SBI
• Personal Effectiveness-meeting timelines and productivity requirements (quantity and quality of work)
• Personal interaction, communication and teamwork with internal and external parties, consistent with our values.

What we are looking for includes:

• Personal characteristics
• Entrepreneurial drive and the desire to "build a business"
• Outgoing, energetic, and results oriented personality
• Overall confidence in one's abilities and comfortable communicating the facts
• Smart, creative and inquisitive
• Integrity-Does the right thing even when no one is looking
• Disciplined approach, and accountable for KPIs
• No excuses mindset
• Dependable team player with positive attitude
• Personal values that mesh with SBI values
• Performance history
• Documented history of making improvements in assigned work area/responsibilities
• Stellar references based on contributions and performance
• Demonstrate proficiency in the following areas:
• Ability to present information, internally and externally, in a succinct manner to drive to decision making.
• Skilled at building relationships with key stakeholders, including customers, brokers and internal cross functional teams.
• Utilize data to analyze situations and make decisions.
• Understanding of forecasting models and tools.
• Ability to work and thrive under time constraints and prioritize responsibilities.
• Demonstrated strategic thought leadership.
• Team oriented, collaborative, diplomatic, and flexible.
• Drive to compete and win every day!
• Education & experience
• BS/BA degree in business or related technical discipline. Advanced degree preferred.
• 10 -15 years of CPG selling experience desired, with a minimum of 5 years of significant interactions with relevant accounts.
• Retail grocery experience is required.
• Preferred candidate will have direct selling experience to Food Lion, Harris Teeter, Ingles, The Giant Company, Giant Foods and UNFI experience a plus.
• Condiment and spice experience a plus.
• Specialty distributor experience a plus.
• Other
• Locations: Charlotte, NC or Raleigh, NC
• Travel required (25%)

What is in it for you:

• 401K
• Medical/Dental/Vision Coverage
• Parental Leave
• Vacation, Sick Days and Holidays
• Flexible Spending Accounts
• Tuition Reimbursement
• Employee and Dependent Life Insurance
• Voluntary Disability Insurance
• Other Voluntary Insurance Options

Sauer Brands, Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.