Business Development Manager - OMDIA, an Informa TechTarget Business (Boston, New York, or DC)

Company Description

Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?

At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to the “next big things”. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.

We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and we’re also part of Informa Plc, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.

Informa TechTarget (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.

With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into technology markets.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients.

We provide our customers with:

• Trusted information that shapes the industry and informs investment
• Intelligence and advice that guides and influences strategy
• Advertising that grows reputation and establishes thought leadership
• Custom content that engages and prompts action
• Intent and demand generation that more precisely targets and converts

Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices.

Visit  informatechtarget.com and follow us on  LinkedIn .

Job Description

• A reasonable estimate of the base salary range for this role is $55,000 USD - $80,000 USD plus commissions. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to professional training, professional experience, professional achievement, and location.
• Must be tied to an Informa TechTarget office in Boston, New York, or Washington, D.C.
• The job posting will expire on May 29, 2025.

Role Overview:

We're seeking a driven Business Development Manager to expand our client base and drive revenue growth for Omdia. This quota-carrying position focuses on new business development, cold calling, and outreach to uncover and close new opportunities.

Key Responsibilities:

New Business Development

• Proactively identify and pursue new business opportunities through cold calling, networking, and market research
• Build and maintain a pipeline of high-potential leads
• Develop and implement effective sales strategies to grow market share

Client Engagement

• Cultivate strong relationships with new clients as a trusted advisor
• Understand client needs and propose tailored solutions
• Design and deliver compelling sales presentations and product demonstrations

Sales Process Management

• Lead negotiations and close deals
• Manage the entire sales cycle from initial contact to contract signing
• Maintain accurate sales pipeline and forecasts using Salesforce

Collaboration and Market Intelligence

• Work closely with Marketing, Customer Success, and Sales Development teams
• Stay informed on market trends and competitor offerings
• Provide feedback to improve products and sales strategies

Professional Development

• Continuously enhance sales skills and industry knowledge
• Attend industry events and networking functions

Ideal Candidate:

• Proven B2B sales experience with a track record of meeting/exceeding quotas
• Strong cold calling and prospecting skills
• Excellent negotiation and communication abilities
• Proactive, entrepreneurial mindset
• Ability to understand and articulate complex solutions to various decision-makers

This role offers significant growth opportunities and is crucial to our company's success.

Qualifications

Required Qualifications:

• Proven track record in B2B sales, business development, or account management, with a focus on:
  • Prospecting and lead generation
  • Cold calling and outreach
  • Closing new business deals
• Demonstrable experience as a top-performing individual contributor in a solutions-based B2B environment
• Strong organizational and time management skills to manage multiple prospects and opportunities simultaneously
• Proficiency in CRM systems, particularly Salesforce.com or similar platforms
• Excellent presentation, communication, negotiation, and closing skills
• Ability to articulate complex propositions to multi-stakeholder buyers confidently
• Self-motivated, driven, and results-oriented approach to hunting new business opportunities

Preferred Qualifications:

• Working knowledge of the technology, media, telecoms, or related marketplaces and their business models
• Commercial acumen and ability to understand wider industry issues
• Consultative sales approach with the ability to build rapport and trust quickly with new prospects
• Bachelor's degree in a related field (e.g., Business, Marketing, or Technology)
• Key Attributes:
• Team player mentality, contributing beyond individual needs
• Ability to identify new revenue opportunities and maximize product potential
• Passion for new business development and client acquisition

Additional Information

Why work at Informa 

Employee experience is very important to us at Informa TechTarget. On top of joining a supportive, diverse and ambitious team that welcomes all types of candidates. We are also flexible with different working patterns and prioritize promotions internally.

Our benefits include:

• Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive, and we support a range of working patterns.
• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks.
• Broader impact: take up to four days per year to volunteer, with charity match funding available too.
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves.
• Time out: We offer unlimited paid time off (PTO) to help you maintain a healthy work-life balance. In addition to your PTO, and you will receive 10 national holidays.
• Competitive benefits, including a 401k match, parental leave and an ESPP offering company shares at a minimum 15% discount.
• Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more.
• Recognition for great work, with global awards and kudos programs.
• As an international company, the chance to collaborate with teams around the world

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

At Informa TechTarget, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

See how Informa handles your personal data when you apply for a job  here .