Director, Analytic Consulting

Director Of AnalyticsEpsilon is seeking a Director of Analytics to join our Analytics Consulting (AC) practice, part of the Analytic Services team, focused on our Financial Services clients. The Director provides a clear, strategic, forward-looking vision based on data and analytics that enables effective decision making and delivers measurable business impacts. In this role, you will collaborate closely with Data Science, AI, Strategy, Client Services, Product, and Delivery teams to translate complex marketing and media challenges into scalable analytic solutions. You will support consultative client engagements, define measurement approaches for paid and owned channels, and help clients adopt Epsilon's analytic capabilities, proprietary datasets, cleanroom environments, and media measurement solutions. The ideal candidate is a highly collaborative, data-driven, team player that can develop and execute complex analytic solutions to support insights, activation, and measurement for our clients. The Director candidate has excellent communication skills, and can coordinate a talented team of analytic associates in the execution and delivery of our products and services.Responsibilities:Serve as a client-facing lead for Analytic Services across Financial Service relationships of varying size and complexityDefine paid media measurement strategies for brand, performance, and customer-level campaigns, creating alignment on KPI frameworks, success metrics, and reporting expectations across client and internal stakeholdersTranslate complex methodologies, including experimentation, causal inference, attribution, segmentation, predictive modeling, incrementality, and closed-loop measurement, into clear, client-friendly insights and guidancePartner cross-functionally to deliver advanced analytics, machine learning, and AI-driven solutions that improve marketing effectiveness across paid and owned media channelsCollaborate with junior resources to manage the delivery of audience measurement and insightsCoordinate onshore and offshore analytic consulting, data science, and junior analytics resources in designing, executing, validating, and delivering end-to-end analytics solutionsDefine measurement strategies for marketing campaigns, creating alignment on KPI frameworks across all interested stakeholdersPartner with client's marketing and analytic teams, understand their workstreams, and help interpret results and make optimization decisions across audience, offer, creative, etc.Develop and communicate actionable insights, optimization recommendations, executive-ready narratives, and quantifiable business impact to clients and senior stakeholdersAccess and analyze data in Epsilon's proprietary tools, PeopleCloud, cleanroom environments, CDPs, and other data platforms to measure audience quality, media exposure, campaign outcomes, online and offline sales impact, and customer behaviorDevelop an understanding of Epsilon's current analytic capabilities, marketing platforms, and proprietary datasetsCommunicate and manage project execution (timeliness, quality, communication, creative solutioning, etc.) with your client and analytic leadersCollaborate effectively with internal teams including Analytics, Consulting, Client Services, Product, Technology, Data Science, AI, and Delivery to deliver integrated solutionsCoach, mentor, and develop analytics team members while fostering a collaborative, high-performance culture focused on client value, innovation, and continuous improvementQualifications:Bachelor's degree in a quantitative discipline (Statistics, Economics, Mathematics, Marketing Analytics, Engineering, Physics, Computer Science or related disciplines)8+ years of experience in data science, analytics, or machine learning, with strong preference for marketing analytics experienceDeep understanding of customer-level marketing analytics, audience creation, segmentation, campaign performance measurement, testing, attribution, incrementality, closed-loop measurement, and optimizationAbility to design and execute analyses using large record-level datasets, including advertising impressions, site visitation, audience attributes, campaign activity, online sales, offline sales, and customer behavior dataExperience measuring audience performance using first-party data, Epsilon-owned data assets, CDPs, cleanroom environments, media exposure data, and other combined data sourcesWorking knowledge of statistical methods, experimental design, hypothesis testing, causal inference, predictive modeling, segmentation, and marketing measurement methodologiesDemonstrated experience analyzing paid media performance across channels such as programmatic, search, social, display, connected TV, experiential, and out-of-home, including understanding how these channels contribute to digital and broader marketing measurementProficiency with SQL, Python, or similar data manipulation and analytic toolsStrong planning, prioritization, and project management skills, with ability to manage multiple analytics projects, requests, timelines, and resources concurrentlyExcellent verbal and written communication skills, with ability to simplify complexity, foster dialogue across teams, and present analytic findings in a clear, compelling, business-focused mannerSkilled in data visualization and executive-level storytelling to communicate the value of analytics to senior stakeholdersProven ability to collaborate across interdisciplinary teams including Strategy, Client Services, Product, Technology, Data Science, AI, Delivery, and AnalyticsHighly motivated, collaborative, intellectually curious, and results-oriented, with a focus on innovation, continuous improvement, and client value realizationNatural curiosity for exploring data and finding the untold storyAbility to simplify complexity, communicate clearly and teach othersAdditional Information:When you join Epsilon, we'll create something EPIC together. We're a global leader in data and identity, with deep expertise in digital media, clean rooms, customer data platforms, loyalty and marketing services. Positioned at the center of Publicis Groupe, Epsilon helps brands deliver personalized experiences at scale and build lasting customer relationships by unlocking the full potential of data and identity. Epsilon operates in 30+ countries across EMEA, the Americas and APAC, with more than 8,000 employees.